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Bullboard - Stock Discussion Forum Fire & Flower Holdings Corp FFLWF

Fire & Flower Holdings Corp. is a Canada-based technology-powered, adult-use cannabis retail company. The Company's principal business is the operation of a fully integrated cannabis consumer technology platform, supported by a fulfillment network of retail stores and delivery to cannabis consumers. The Company's segments include Retail, Wholesale and Logistics, and Digital Platform. The Retail... see more

GREY:FFLWF - Post Discussion

Fire & Flower Holdings Corp > Motley Fool Sept 8th
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Post by Nadia6519 on Sep 08, 2021 3:44pm

Motley Fool Sept 8th

Fire & Flower

Fire & Flower is a cannabis retailer that’s trading at under a buck per share. The budding firm has been carving out a slice of its corner of pot retail. As the tides go out across the industry, with margin pressure resulting from retreating cannabis prices, I’d look for Fire & Flower to take advantage of the situation. I think cannabis retail is a race to the bottom and a race that will be won by deep-pocketed companies such as Fire & Flower, with solid omnichannel presences.

At 2.1 times sales, the Canadian stock is a bargain this September 2021. Although unprofitable, I do see Fire & Flower as a potential industry leader over the next decade. It’s making smart investments, which will pay off in due time.

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