Oriens Travel & Hotel Management Corp. (OTHM) Changes Business Model to Better Reflect New Market Approach
Oriens Travel & Hotel Management Corp., the Next Generation International Hotel Brand Operator, has announced that running concurrent with the pending re-launch of a new version of the ‘Hotel PURE’ brand and the FROL (Friendly Reservations Online) booking engine, management will also issue a restatement of the business model to coincide with current operational developments.
Oriens’ market position is characterized as, “providing proprietary technology, marketing solutions, infrastructure and branding services to Hotel operators. The Company’s vision is to build competitive operations in the areas of (i) online marketing and hotel internet booking engine services, (ii) hotel branding and management, and, (iii) own, operate and in some instances develop, boutique hotels under the Hotel PURE brand.”
The foundation of the current corporate profile would generally remain the same. Given current developments, however, such as pending acquisitions, partnership mergers, audits, exchange and capitalization adjustment, director and executive enhancements as well as anticipated financing, the means by which the company experiences growth and execution has evolved extensively. With sound financing secured with the assistance of associated partners, Oriens anticipates to soon have a balance sheet reflecting tens of millions of dollars in new international assets and expanded brand recognition projecting significant revenue values.
Management at the company has indicated that their business model needs to be modified — with the executor being of the most appropriate stature — in order to offer the markets true clarity as to the direction and goals OTHM looks to accomplish.
Oriens Travel & Hotel Management Corp. is involved in the operation of hotels and resorts primarily in the United States and Central America under the Hotel PURE brand. In addition, the company also operates Friendly Reservations Online, a proprietary online booking system for executing reservations capture through Hotel PURE consumer facing websites, as well as individual hotel websites operated by Oriens on behalf of hotels branded under the Hotel PURE brand.
For more information on the company visit www.orienscorp.com
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