Pure Hospitality Solutions, Inc. (PNOW) Set to Catapult FROL in Rapidly Growing Tourism Market – Costa Rica
Pure Hospitality Solutions, on the heels of its recent brand and name transformation from Oriens Travel & Hotel Management Corp., is readying for it 2015 launch of FROL (Friendly Reservation Online) technology; a more powerful system than the beta version tested on U.S. based hotels.
Melvin Pereira, President and CEO of Pure Hospitality Solutions, Inc., said, “The original FROL software was tested by over 30 independent hotels throughout the United States. The feedback was that the beta software significantly increased booking rates at many of the properties. The majority of the owners experienced better than good results with its use.” Pereira continued, “That being said, those tests were conducted in a highly saturated market, where Expedia, Priceline and their respective subsidiaries rule. Today, we’re smarter. We will launch the new FROL hospitality booking engine in one of the world’s top ten countries to invest. That is not saturated with Online Travel Agencies (OTA’s), and, also happens to have one of the fastest growing tourism economies in the Central America-Caribbean region. Costa Rica.”
FROL is designed to increase bookings and revenue as a 24/7 sales and marketing tool. Fully customizable, FROL can be tailored to reflect the brand image of each property it supports and provides guests a professional and positive first impression of a hotel on the web. The PURE Hospitality Solutions hotel booking engine is easy to use and navigate. It provides guests direct, real-time access to a hotel’s website content, pictures, rates, and availability. Seamlessly integrate FROL into a current website for a custom, cost-effective solution that requires very little maintenance.
Mr. Pereira further commented, “This is where the future value of Pure Hospitality Solutions really resides. In our technology solutions for online hospitality reservations. Our properties simply become a ‘good to have’ for the additional value that stems from owing hard assets.”
Pure Hospitality Solutions, Inc. provides proprietary technology, marketing solutions and branding services to hotel operators and condominium owners. The company’s vision is to build competitive operations in the areas of online marketing and hotel internet booking engine services, hotel branding and own, operate and occasionally develop, boutique hotels under the new, “by PURE” brand.
For more information on the company, visit www.purenow.solutions
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