Pure Hospitality Solutions, Inc. (PNOW) Takes Major Step toward Oveedia Launch through Sabre Travel Network Submittal
In recent months, Pure Hospitality Solutions, Inc. (OTC: PNOW) has turned its focus toward the launch of its groundbreaking Central American-Caribbean centric online travel agent (OTA) platform, Oveedia, and the company took a major step toward expediting this goal on Monday by submitting the Oveedia architecture to the Sabre Travel Network.
“Submitting the Oveedia architecture to Sabre is just as important of a step in the Oveedia development process, as is creating wireframes in the ‘beginning’ phase of website development,” Melvin Pereira, president and chief executive officer of Pure, stated in the news release. “With the basic architecture in place, programming and integration should continue relatively smoothly.”
In May, Pure announced that it had become a member of the Sabre Travel Network, which is noted to be the industry’s leading travel and tourism software company. Through this partnership, the Oveedia platform gained access to a network of more than 125,000 hotels, 400 airlines, 16 cruise lines and 25 car rental selections, giving Pure a significant advantage as it continues to prep for a major three phase rollout in the upcoming weeks.
“[W]e have reached a true milestone – being certified under Sabre; effectively becoming a bona-fide online travel agent,” continued Pereira. “With Sabre’s service support, we will surely become the Central American-Caribbean travel hub.”
The travel market throughout Latin America is one of the most rapidly expanding in the world. According to a report by Phocuswright, the market is expected to approach $100 billion by 2016, and online travel booking is accounting for an increasingly large share of that spending. Annually, the region is experiencing growth of 15 percent in the OTA industry despite relatively low penetration by global OTA leaders, including Expedia, Priceline, Orbitz and Travelocity.
For sustainable success in the Central American-Caribbean travel market, industry analysts insist that unique customer engagement models, including flexible payment options and local language support, will be critical. It is in this area that Pure, by focusing its efforts directly on the underserved market, has a significant strategic advantage in the regional OTA industry.
With large portions of the ‘beginning development’ phase of Oveedia now complete, Pure is pushing for completion of an initial version of the travel platform as early as the end of this week. Look for the company to leverage the immense power of the Sabre Travel Network to streamline future development in a continued effort to expedite the launch of the company’s game-changing travel hub.
For more information on Pure Hospitality Solutions, visit www.purenow.solutions
Please see disclaimer on the QualityStocks website: https://Disclaimer.QualityStocks.com