https://www.fundamentalhype.com/war-for-retail-cannabis-shelf-space-january-2019/
Supreme is standing out amongst its peers. To be honest, I hope our SP sits tight for a bit so I can accumulate more. Humans are habitual in behavior, this supply shortage combined with minimal comparables in the premium space is going to do two things 1) recognize 7Acres as one of the top premium brands, if not the top, which creates the best exposure and word of mouth marketing to reduce marketing and customer acquisition costs and 2) normalize consumer price expectations at current margins as demand will continue to exceed supply with 7Acres. Other companies without a distinct competitive advantage, especially in quality, will fight to the bottom with the low cost producers prevailing.
The strong 7Acres brand will also be recognized globally, hopefully will be sold direct through shoppers at some point, and will create major hype for the ultra premium KK brand.
Good story in the making, it’s been a long ride in this one.