Bullboard - Stock Discussion Forum illumin Holdings Inc T.ILLM

Alternate Symbol(s): ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine... see more

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illumin Holdings Inc > Amazon’s Ad Business

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Post by GoLongTerm on Apr 30, 2021 7:39am

Amazon’s Ad Business

This is an interesting read and gives us some great insight into AcuityAds integration w/ Amazon Publisher Services's Transparent Ad Marketplace now that they're able to tap into this nearly $7 biilion per quarter monster. This integration allows advertisers to leverage AcuityAds tech, including illumin for transparent & scalable advertising opportunities.

https://www.cnbc.com/2021/04/29/amazons-ads-business-nears-7-billion-a-quarter-posts-77percent-growth.html

I think we can all figure out where we're heading from here!

GLTA

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