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Bullboard - Stock Discussion Forum illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine... see more

TSX:ILLM - Post Discussion

illumin Holdings Inc > After good Update
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Post by snowpest on Jul 16, 2021 5:11pm

After good Update

From Yesterday High to today closing we lost mor than 14% and this after good news. 
From January every time we got news it was good news, analists in favor , Q1 good ,Q2 update was good yet from mid March we underperformed almost every indexes. Is this the work of shorters? Investors getting out triyng to preserve vathever is left from last year big run, late investors triyng to avoid more losses, perhaps the combination of all of the above. I'm really puzzled it's like watching a rock roll uphill.
Comment by mofwmofw on Jul 16, 2021 5:19pm
You summerized everything perfectly. Let`s just hope this was a flush out. Because we all know,(1) retreating share price on increasing volume is very negative, and (2) decreasing share price after good news is also very negative, so I`m hoping it`s shorters, cause they can cause a downward trend for absolutely no significant reason at all. GL
Comment by Zach45895 on Jul 16, 2021 5:24pm
  I think a big part of it is long term investors getting shaken out by the prolonged underperforming stock price.  Investors from a year ago and longer still have massive gains on paper... quite possibly trying to preserve that. I really don't blame it on shorters, although I could be wrong. Long term investors exiting alongside with, over the last 6 months, heavy insider ...more  
Comment by Prosilence on Jul 16, 2021 7:19pm
I know, tl;dr.   This isn't a reply to anyone specifically, just a general comment. Just remember folks, ASSUMING Acuity, the COMPANY isn't just finished... Assuming it doesn't die, assuming it doesn't stagnate and it's growth is a wrap, assuming it doesn't switch to 2% annual revenue gains forever, etc. Assuming this company pans out at all. As far as we ...more  
Comment by Prosilence on Jul 16, 2021 7:24pm
I want to stress that I don't have any criticism, certainly not any judgement, and no bad feelings towards anyone who is selling, did sell, or will sell! Technically if literally NO ONE was buying this stock, it would affect me, because my return on investment would never inmprove. But even then, no hard feelings towards others - they all made a better call than me, if that's the case. But ...more  
Comment by Torontojay on Jul 16, 2021 7:31pm
Awesome post Prosilence and welcome aboard. There's nothing more for me to say other than you are absolutely correct! 
Comment by skelterhelter on Jul 19, 2021 7:19pm
Spot on. I jst want to add one more finer point that is a corollary to yours. When the vast majority (certainly on these message boards) buy shares they are not doing their own research. They are riding momentum / hype / tips etc. and do not have an unfiltered view of what they think the company is worth today and what price they are willing to pay for it. This is essentially the issue when ...more  
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