While we are all stilted and jaded shareholders, for someone new it's not hard to see how the plan for cutting costs to get to EBITDA breakeven now and then profitable (only way they'll start to pay off loan in 2-3 years time; so have to do it) should see it far closer to the $2, then $3 just on industry comp multiples and solid revenue/earnings growth. They're in it for that 2-3x
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