Cannabis giant
HEXO Corp.(TSX: HEXO,
NYSE: HEXO,
Forum) is moving to undercut prices in the illicit market with a new 28-gram (one ounce) product that costs consumers as much as one dollar less per gram than at the average illegal dispensary.
The product, under the brand ‘Original Stash’, which will be on sale in Quebec cannabis stores starting Thursday for $125.70, or $4.49 per gram, including taxes, the company said.
That's less expensive than the average cost of a gram of cannabis at $7.37 per gram during the third quarter, with the price of legal and illegal weed at $10.23 and $5.59 per gram, respectively, according to the latest Statistics Canada analysis of crowdsourced data.
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