Aether Catalyst Solutions Inc. (CSE: ATHR, Forum) announced this week that it is launching the Urban Small Motors Emissions Abatement Project to engage with municipalities utilizing small motors to test Aether's emissions abatement technology.
The Company anticipates that the data obtained from in-use applications with varying types of equipment will be invaluable to us in optimizing its catalyst and engineering its use in small motors. Also, with the regulatory environment changing, having a successful presence in that use segment will allow Aether to present as a ready solution, and perhaps accelerate adoption of clean air legislation.
Aether’s current Chief Operating Officer, Taylor Procyk explained that the Company believes that right now, even in their unoptimized state, Aether’s catalysts could make a difference to urban air pollution, and this project gives the Company a chance to get them in the hands of users who can hasten their adoption.
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A leading innovator of low-cost base metal catalysts for catalytic converters, ATHR was recently awarded youth funding of up to $20,000 from the
National Research Council of Canada Industrial Research Assistance Program (NRC IRAP). This funding would allow the Company to hire on new expertise to help accelerate the Company’s plan to apply its emissions reduction technology to the small motor market. Aether sees immediate opportunity in the small motor market as it views commercialization in that market occurring sooner, while providing a steppingstone to the automotive market.
Aether’s Chief Operating Officer at the time, Greg James explained that receiving this funding was very timely as it would allow his team to put dedicated resources towards implementing Aether's low-cost catalyst for the sizeable, small motor market, while not slowing down our technology development for the automotive industry.
“By combining the previously announced small motor market assessment activity, with this Youth Employment funding, Aether is laying a good foundation to aggressively commercialize our technology to reduce significant amounts of urban air pollution.”
FULL DISCLOSURE: Aether Catalyst Solutions Inc. is a client of Stockhouse Publishing.