Echo Automotive Targets Growing Market for Hybrid Electric Fleet Vehicles

NEW YORK, NY -- (Marketwire) -- 01/16/13 -- The following is an investment opinion highlighting FedEx (NYSE: FDX), United Parcel Service (NYSE: UPS), Echo Automotive (OTCQB: ECAU) and Coca-Cola (NYSE: KO). According to Pike Research, fleet market hybrid electric vehicles are expected to grow at a worldwide rate of 18% between the years of 2010 and 2015. The largest single market growth will be seen in the United States as light duty vehicle fleet sales reach an expected 7.4% growth increase by 2015.

Currently, Coca-Cola (NYSE: KO), UPS (NYSE: UPS), and FedEx (NYSE: FDX) are garnering significant attention for running pilot programs that put new hybrid electric vehicles (HEVs) and plug-in hybrid-electric vehicles (PHEVs) through their paces. Coca-Cola's current fleet of 750 hybrid-electric trucks reduce emissions by approximately 30% and use roughly 30% less fuel than standard delivery trucks. As well, FedEx, the world's largest transportation company, has deployed more than 408 electric or hybrid vehicles worldwide since the company vowed to improve fuel economy by 20 percent in on-road vehicles by 2020.

Recently, Echo Automotive (ECAU) has grabbed headlines for their ability to convert gas and diesel fueled vehicles into highly fuel-efficient plug-in hybrids. This ground breaking technology has the ability to significantly reduce fuel costs by converting existing conventional vehicles into plug-in hybrids without sacrificing performance. The revolutionary cost-reduction platform is bolted onto existing vehicles and adds no new points of failure to the drivetrain, creating the first platform that has no additional risk to fleet operations.

Echo Automotive has begun to assemble a world class Technical Advisory Board to bring its EchoDrive™ technology mainstream. The Company assures its EchoDrive™ technology can reduce fuel usage in existing fleet vehicles by up to 50%. For more information about Echo Automotive Inc. visit www.echoautomotive.com.

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