Patented Technology Platform to Power Submissions and Listening Function
for The Latin Recording Academy® Voting Members
TORONTO, Jan. 16, 2013 /CNW/ - YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF) the industry's leading secure digital media
management company, and The Latin Recording Academy® have entered into a multi-year agreement to digitize the process of
Latin GRAMMY Awards submissions and provide its international
membership the ability to listen to music considered for the world's
premier Latin music award.
A web-based digital solution, YANGAROO Awards, which is powered by
YANGAROO's Digital Media Distribution System (DMDS) platform, is an
end-to-end solution that instantly and securely connects artists,
judges, event organizers, and auditors. It streamlines every element
of award show management, including nominations, committee review,
voting, results tabulation, and auditing.
YANGAROO Awards has quickly emerged as the industry standard for awards
shows voting in North America, being employed similarly by The
Recording Academy®; — GRAMMYAwards, The MTV Video Music Awards (VMAs), The MTV Movie Awards, BET
Awards, The Academy of Country Music Awards, and The JUNO Awards, among
many others.
The first of its kind, the partnership will connect the U.S. and the
international Latino music community as they submit product for Latin
GRAMMY consideration. Through a secure digital system YANGAROO Awards
will be utilized by the voting membership to stream online nominated
music. Product that is under consideration will first be digitally
submitted, then it will be securely distributed to the voting members
of The Latin Recording Academy in the U.S. and throughout 35 countries
around the world.
"The Latin Recording Academy is pleased to partner with industry leader
YANGAROO for the opportunity to deploy its cutting-edge technology for
the Latin GRAMMY Awards," said Gabriel Abaroa President/CEO of The
Latin Recording Academy. "We are confident that our members,
internationally based, will find this digital technology helpful and
efficient as they go through the awards process."
"The Latin GRAMMY Awards are one of the world's preeminent awards shows
and we're honored that they have chosen the YANGAROO Awards solution,"
said Cliff Hunt, Vice Chairman and COO, YANGAROO Inc. "The Latin music
community is large, vibrant, and growing, and we look forward to a long
and successful partnership."
Broadcast on the Univision Network and reaching more than 100 countries,
the Latin GRAMMY Awards is one of the network's most-watched live
events, annually ranking as its highest-rated special. The 12th Annual
Latin GRAMMY Awards telecast was watched by 11.1 million viewers in the
U.S. who tuned in to all or part of the live three-hour program. It
also generated more than 25 million impressions on Twitter throughout
the evening.
About The Latin Recording Academy:
The Latin Recording Academy is an international, membership-based
organization comprised of Spanish- and Portuguese-speaking recording
artists, musicians, songwriters, producers and other creative and
technical recording professionals. The organization is dedicated to
improving the quality of life and cultural condition for Latin music
and its makers. In addition to producing the Latin GRAMMY Awards to
honor excellence in the recorded arts and sciences, The Latin Recording
Academy provides educational and outreach programs for the Latin music
community. For more information about The Latin Recording Academy,
please visit www.latingrammy.com. For breaking news and exclusive content, join the organization's
social networks as a Twitter follower at www.twitter.com/latingrammys, and a Facebook fan at www.facebook.com/latingrammys.
About YANGAROO:
YANGAROO is a company dedicated to digital media management. YANGAROO's
patented Digital Media Distribution System (DMDS) is a leading secure
B2B digital cloud based solution focused on the music and advertising
industries. The DMDS solution provides more accountable, effective, and
far less costly digital management of broadcast quality media via the
Internet. It replaces the physical, satellite and closed network
distribution and management of audio and video content, for music,
music videos, and advertising to television, radio, media, retailers,
and other authorized recipients. The YANGAROO Awards platform powers
many of North America's major awards shows.
YANGAROO has offices in Toronto, New York, Los Angeles, and Dallas.
YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol
YOO and in the U.S. under OTCBB: YOOIF. For further information, please
contact Gary Moss at 416-534-0607 ext.111 or visit www.yangaroo.com. Follow us on Twitter at http://twitter.com/Yangaroo_DMDS or
on Facebook at https://www.facebook.com/YangarooDMDS.
The statements contained in this release that are not purely historical
are forward-looking statements and are subject to risks and
uncertainties that could cause such statements to differ materially
from actual future events or results. Such forward-looking statements
are made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. The TSX Venture Exchange does
not accept responsibility for the adequacy or accuracy of this release.
SOURCE: YANGAROO Inc.
