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1,072 simultaneous text messages sets a new record
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Contributes to the $4,813,313.30 raised across the country for Bell
Let's Talk Day
HALIFAX, Feb. 13, 2013 /CNW/ - Bell Aliant customers, partners,
employees, families and friends came together and have set a new GUINNESS WORLD RECORDS title for the Most people sending a text message simultaneously in support of mental health on Bell Let's Talk Day.
More than 1,072 people turned out at the Halifax Metro Centre, joined by
CTV personality Seamus O'Regan. The previous record of 677, set on May
18, 2011, was held by Pine View High School students in Utah as part of
a driving and texting awareness campaign.
"The show of support for mental health here yesterday was tremendous,"
said Dan McKeen, Senior Vice President, Customer Solutions. "Setting a
new GUINNESS WORLD RECORDS title is not something you get to take part in every day, and the
additional money raised and support provided to Canadians suffering
with mental illness made everyone very proud - it was amazing to be a
part of it."
Canadians talk about mental health like never before on Bell Let's Talk
Day
Yesterday, across the country 9,266,266 calls, texts, tweets and
Facebook shares were made across the country. At 5¢ each, Bell is
donating a total of $4,813,313.30 to mental health programs.
In 2012, 8 million Canadians answered the call with more than 78 million
text messages and long distance calls on Bell Let's Talk Day, resulting
in over $3.9 million donated to mental health initiatives across the
country.
The Bell Let's Talk mental health initiative is a multi-year,
$50-million charitable program based on four action pillars:
anti-stigma, care and access, research, and workplace best practices.
With Bell Let's Talk Day as its anti-stigma centrepiece, the initiative
is providing significant funding for leading mental health hospitals
and grassroots organizations, driving new workplace initiatives across
corporate Canada, and supporting new research.
Mental health is a focus of Bell Aliant's community program. Since 2011,
Bell Aliant has given more than $1 million to support local programs
that reduce stigma, and increase access to care, such as Dots NB; Laing
House, NS; Health PEI and Eating Disorder Foundation of Newfoundland &
Labrador.
About Bell Aliant
Bell Aliant (TSX: BA) is one of North America's largest regional
communications providers and the first company in Canada to cover an
entire city with fibre-to-the-home (FTTH) technology with its FibreOP™ services. Through its operating entities it serves customers in six
Canadian provinces with innovative information, communication and
technology services including voice, data, Internet, video and
value-added business solutions. Bell Aliant's employees deliver the
highest quality of customer service, choice and convenience.
About Guinness World Records
Guinness World Records Limited (www.guinnessworldrecords.com) is the global authority on record-breaking achievement. First
published in 1955, the annual Guinness World Records book is one of the best-selling books of all time and currently sells
more than 2.5 million copies in 22 languages and over 100 countries.
The Guinness World Records brand extends across a wide range of media, with global television
audiences of 250 million annually, a website which attracts over 13
million visitors, and live events which have entertained and inspired
more than 1.5 million people around the world. Guinness World Records
Corporate, the commercial arm of Guinness World Records Limited,
harnesses the power of record-breaking to create business solutions for
companies around the globe.
The featured record has been supplied courtesy of Guinness World Records
Limited.
SOURCE: BELL ALIANT INC.
