Wells Fargo & Company (NYSE: WFC) announced today that it is introducing
an entirely new ATM experience. The ATM has a layout that’s faster and
easier to use, new features and a sleek, modern design. Currently on
more than 500 machines across several states, the new interface will be
available at all the more than 12,000 Wells Fargo ATMs by May 2013.
“The ATMs really know you better and we are excited to share this new
experience with customers,” said Alicia Moore, head of Wells Fargo ATM
Banking. “We redesigned our ATMs based on what customers tell us they
want, and we’re constantly striving to make our ATMs quicker, easier,
and more convenient.”
To see a short example of the new experience, check out this video.
Highlights include “favorites” that appear in the color green based on
the customer’s ATM usage, as well as customized screens based on
customer’s preferences. A “Balance Dashboard” features balances
at-a-glance, if the customer chooses, for their most used accounts.
ATM Cash Tracker, a tool to help customers manage their finances, will
now automatically appear on the main ATM screen. This feature allows
customers to visually track their monthly Wells Fargo ATM withdrawals.
Customers can also set a monthly withdrawal target and can view details
about how much they withdrew the prior month and their average over the
past 12 months. Wells Fargo is the first and only bank to offer this
service to its customers.
About Wells Fargo
Wells Fargo & Company (NYSE: WFC) is a nationwide, diversified,
community-based financial services company with $1.4 trillion in assets.
Founded in 1852 and headquartered in San Francisco, Wells Fargo provides
banking, insurance, investments, mortgage, and consumer and commercial
finance through more than 9,000 stores, 12,000 ATMs, the Internet (wellsfargo.com),
and has offices in more than 35 countries to support the bank’s
customers who conduct business in the global economy. With more than
265,000 team members, Wells Fargo serves one in three households in the
United States. Wells Fargo & Company was ranked No. 26 on
Fortune’s 2012 rankings of America’s largest corporations. Wells
Fargo’s vision is to satisfy all our customers’ financial needs and help
them succeed financially.
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