MYPLASH, the reloadable and responsible prepaid MasterCard® for teens
and young adults, is pleased to announce an exciting new partnership
with SKECHERS – America’s top family footwear brand – to promote
financial literacy and support shoe donations to children in need via
their charitable BOBS from SKECHERS program.
SKECHERS gives a new pair of shoes to a child in need for every BOBS
purchase, and has donated more than three million pairs worldwide since
the program launched in 2011. As part of the new partnership between
BOBS and MYPLASH, a selection of BOBS-branded prepaid card designs is
now available for purchase in the MYPLASH gallery. MYPLASH and
MasterCard will also donate a new pair of shoes to a child in need when
a BOBS-branded card is purchased through the program.
SKECHERS will promote the MYPLASH partnership with thirty million bag
stuffers, nearly forty million shoebox inserts, retail displays in 250
SKECHERS store locations, and co-branded TV spots that will air
nationwide.
“We are absolutely thrilled to have BOBS from SKECHERS onboard to
support our mission of educating young people about financial
responsibility,” said MYPLASH President and CEO Brian Newberry. “We are
also delighted to be contributing to the BOBS charitable program and
helping the nearly 300 million children around the world that are in
need of shoes.”
“At SKECHERS, we believe all companies should do what they can to give
back and help those in need. BOBS from SKECHERS has transformed the
simple act of buying a pair of shoes into an impactful charitable
program that has helped millions of children around the world,” said
SKECHERS President Michael Greenberg. “It’s exciting to see the BOBS
message growing through new partnerships like the one with MYPLASH. We
hope their customers see the impact BOBS has made around the world and
feel compelled to support the cause.”
The MYPLASH Prepaid MasterCard works everywhere Debit MasterCard is
accepted, requires no credit check, and is available for adults or for
teens with parental consent. It can also be reloaded online or at more
than 50,000 retail locations via the MasterCard rePower Network or Green
Dot MoneyPak.
MYPLASH™ Prepaid MasterCard® Card is issued by University National Bank,
Member FDIC, pursuant to license by MasterCard International
Incorporated. MasterCard is a registered trademark of MasterCard
International Incorporated.
About MYPLASH
MYPLASH, a subsidiary of Plastic Cash International, is the innovator
behind the reloadable MYPLASH Prepaid MasterCard, MYPLASH has
distinguished itself with unparalleled product offerings, substantive
financial literacy support, and exceptional youth marketing acumen. For
parents, MYPLASH delivers the invaluable piece of mind of being able to
conveniently manage their teen’s spending, support their financial
education, and provide them with an added safety net. For teens and
young adults, MYPLASH affords a unique opportunity to garner responsible
money management experience, while expressing their individuality
through popular branded and custom card design options. And for
cardholders of all ages, benefits like no credit check, commitment, or
risk, exclusive branded content, discounts and promotions, and
MasterCard Zero Liability Protection offer even more added value. For
more information visit www.MYPLASH.com.
About SKECHERS
SKECHERS USA, Inc. (NYSE: SKX), based in Manhattan Beach, California,
designs, develops and markets a diverse range of footwear for men, women
and children under the SKECHERS name. SKECHERS footwear is available in
the United States via department and specialty stores, Company-owned
SKECHERS retail stores and its e-commerce website, and over 100
countries and territories through the Company’s global network of
distributors and subsidiaries in Brazil, Canada, Chile, Japan, and
across Europe, as well as through joint ventures in Asia. For more
information, please visit www.skechers.com,
and follow us on Facebook (www.facebook.com/SKECHERS)
and Twitter (twitter.com/SKECHERSUSA).
This announcement may contain forward-looking statements that are
made pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. Forward-looking statements include,
without limitation, any statement that may predict, forecast, indicate
or simply state future results, performance or achievements, and can be
identified by the use of forward looking language such as "believe,"
"anticipate," "expect," "estimate," "intend," "plan," "project," "will
be," "will continue," "will result," "could," "may," "might," or any
variations of such words with similar meanings. Any such statements are
subject to risks and uncertainties that could cause actual results to
differ materially from those projected in forward-looking statements.
Factors that might cause or contribute to such differences include
international, national and local general economic, political and market
conditions including the ongoing global economic slowdown and market
instability; entry into the highly competitive performance footwear
market; sustaining, managing and forecasting costs and proper inventory
levels; losing any significant customers, decreased demand by industry
retailers and cancellation of order commitments due to the lack of
popularity of particular designs and/or categories of products;
maintaining brand image and intense competition among sellers of
footwear for consumers; anticipating, identifying, interpreting or
forecasting changes in fashion trends, consumer demand for the products
and the various market factors described above; sales levels during the
spring, back-to-school and holiday selling seasons; and other factors
referenced or incorporated by reference in the Company’s annual report
on Form 10-K for the year ended December 31, 2011 and its quarterly
report on Form 10-Q for the three months ended September 30, 2012. The
risks included here are not exhaustive. MYPLASH and SKECHERS
operate in a very competitive and rapidly changing environment. New
risks emerge from time to time and the companies cannot predict all such
risk factors, nor can the companies assess the impact of all such risk
factors on their respective businesses or the extent to which any
factor, or combination of factors, may cause actual results to differ
materially from those contained in any forward-looking statements. Given
these risks and uncertainties, you should not place undue reliance on
forward-looking statements as a prediction of actual results. Moreover,
reported results should not be considered an indication of future
performance.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130304006506/en/