Ortsbo Powers Cross-Language Communications for CloudTime

TORONTO, CANADA--(Marketwired - April 22, 2013) - Ortsbo Inc. (a subsidiary of Intertainment Media Inc. (TSX VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T)), the innovator in real-time, cross-language communication experiences, has been chosen by CloudTime to provide global communications for their new China-based social media network and branded content platform. Ortsbo brings the world to CloudTime users' fingertips by instantly transforming its content and communications, in multiple languages and even those with no foreign language skills, can now break language barriers, connecting with people for business purposes or for building global friendships online, in a truly transformative way.

Ortsbo CEO Patrick Bultema commented, "Our partnership with CloudTime is precisely aligned with Ortsbo's vision to truly transform real-time textual communications to allow a high fidelity communication experience to occur between people across languages. This partnership also underscores our focus on markets where all parties are able to monetize the benefits of global intercommunication."

Social networks play an increasingly important part in many people's lives in China. A recent report from the China Internet Network Information Center (CINIC - original article in Chinese) indicated that social media is fueling dramatic growth in eCommerce with 41.8% of online buyers in China indicating they purchased something because they first heard about it through social media. But social media usage still varies regionally and demographically, in large part due to the language barrier; thus users are usually friending people within the same language vertical. Ortsbo Technology enables CloudTime to connect with new friends the world over.

CloudTime Director Fang Yi Ning is "pleased to have Ortsbo embedded in our social communications and content platform. Adding Ortsbo's language technology to our network will enable people from all over the globe, regardless of native language, to experience our unique content base and other commercial, trans-media applications, in real time, together; opening up new doors that otherwise may have remained closed. That's exciting."

About Cloud Time

CloudTime is a digital trans-media company, advantageously positioned with 5-Star Data infrastructure and a highly experienced technical team from all facets of the digital media spectrum, which provides a truly global networking portal for social media, branded content and related mobile applications. Set to launch; summer 2013.

About Ortsbo.com

Ortsbo (www.ortsbo.com) enables real-time, cross-language communication experiences. Delivered as a Cloud computing service, Ortsbo can be embedded into high value communication processes and internet endpoints to create dramatic value across more than 65 languages. Based on invention and proprietary technology, Ortsbo creates unparalleled, high-fidelity experiences. With offices in Colorado, Austin, and Los Angeles, Ortsbo is a portfolio company subsidiary of Intertainment Media (www.intertainmentmedia.com).

About Intertainment Media Inc.

Intertainment is one of Canada's leading technology incubators and is focused on developing, nurturing and investing in both North American and global technologies and companies that provide technology solutions for brands and consumers alike. Intertainment also owns and operates a number of key properties including Ortsbo, Deal Frenzy, The Sweet Card and Magnum, with investments in leading edge technologies and social media platforms including theaudience.com, capthat.com and Yappn.com. For more information on Intertainment and its properties, please visit www.intertainmentmedia.com.

Intertainment is headquartered in the Toronto, Canada region, with offices in New York, Los Angeles and San Mateo, CA and is listed on the TSX Venture Exchange under the symbol "INT" (TSX VENTURE:INT) and in the US on the OTCQX Market under the symbol "ITMTF". Intertainment is also traded in Europe on the Open Market (Regulated Unofficial Market) of the Frankfurt Exchange through the XETRA trading platform under the symbol "I4T".

This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward-looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the company's disclosure documents on the SEDAR website at www.sedar.com . The company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

This release may contain forward-looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. Intertainment Media Inc. does not assume any obligation to update any forward-looking information contained in this news release.