Company Outlines Consistent Business Actions For Its Products,
Packaging, Marketing
The Coca-Cola Company today announces four global business commitments
to further contribute to healthier, happier, and more active
communities. These commitments, which apply to the more than 200
countries where we do business, are to:
1) Offer low- or no- calorie beverage options in every market
2) Provide transparent nutrition information, featuring
calories on the front of all of our packages
3) Help get people moving by supporting physical activity
programs in every country where we do business
4) Market responsibly, including no advertising to children
under 12 anywhere in the world
“Obesity is today’s most challenging health issue, affecting nearly
every family and community across the globe. It is a global societal
problem which will take all of us working together and doing our part,”
said Muhtar Kent, Chairman and Chief Executive Officer of The Coca-Cola
Company. “We are committed to being part of the solution, working
closely with partners from business, government and civil society.
Today’s announcement is another step forward on our journey, as we take
action with scale and reach across every country and continent where we
operate.”
Muhtar Kent will make the global announcement today in commemoration of
the 127th anniversary of Coca-Cola. He will be joined by
Georgia Governor Nathan Deal and City of Atlanta Mayor Kasim Reed to
kick off a series of programs designed to help get Georgians moving.
Today’s announcement in Georgia builds on recent partnerships the
Company has undertaken in Chicago, San Antonio and other cities.
Already, The Coca-Cola Company has taken a number of important steps,
including product and packaging innovations including smaller portion
sizes with our expansion of mini-cans in the United States, Australia,
Canada, Korea and Thailand. The Coca-Cola system currently supports
hundreds of active, healthy living programs in more than 115 countries
reaching millions of people, and is putting calories on the front of
nearly all our beverages worldwide. And, we will continue to do even
more.
The Company also has committed to publicly and actively measure the
scale and reach of its efforts on www.comingtogether.com.
The digital platform provides further details about the Company’s global
commitments and invites people to learn more about what the Company is
doing, track its progress, post feedback and exchange ideas on how we
can collectively promote choice, energy balance and movement.
Presently, The Coca-Cola Company sells non-alcoholic beverages in nearly
every beverage category – from sparkling beverages to water, enhanced
and flavored water beverages, tea, coffee, juice and juice drinks,
sports beverages and energy drinks. The broad portfolio includes nearly
800 low- and no-calorie beverages, representing 25 percent of the global
portfolio. It will continue innovating portion-controlled packages and
new, natural zero-calorie sweeteners like stevia, because the Company
believes choice comes in many tastes, shapes and sizes.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage
company, refreshing consumers with more than 500 sparkling and still
brands. Led by Coca-Cola, the world’s most valuable brand, our Company’s
portfolio features 16 billion-dollar brands including Diet Coke, Fanta,
Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply,
Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling
beverages, ready-to-drink coffees, and juices and juice drinks. Through
the world’s largest beverage distribution system, consumers in more than
200 countries enjoy our beverages at a rate of more than 1.8 billion
servings a day. With an enduring commitment to building sustainable
communities, our Company is focused on initiatives that reduce our
environmental footprint, support active, healthy living, create a safe,
inclusive work environment for our associates, and enhance the economic
development of the communities where we operate. Together with our
bottling partners, we rank among the world’s top 10 private employers
with more than 700,000 system associates. For more information, visit
Coca-Cola Journey at www.coca-colacompany.com,
follow us on Twitter at twitter.com/CocaColaCo
or visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com.
NOTE TO EDITORS:
Visuals and footage to accompany this release can be viewed at:
www.coca-colacompany.com/press-center/press-releases/coming-together-press-kit
