Marcus
Theatres®, a division of The
Marcus Corporation (NYSE:MCS), announced today that the new UltraScreen®
auditorium at the Gurnee Mills Cinema in Gurnee, Illinois will open
November 7 with the premiere of Thor: The Dark World in 3D. The
420-seat auditorium features a 70 foot-wide, 29 foot-tall screen and
will utilize a new, state-of-the-art dual projection system to create
dazzlingly realistic 3D imagery. The auditorium will also feature an
Auro 11.1 Immersive Sound system, the first of its kind in the Chicago
market.
“Every aspect of the new UltraScreen addition has been engineered
to deliver the ultimate in picture, sound and comfort,” said Rolando
Rodriguez, Marcus Theatres president and CEO. “Not only does the UltraScreen
provide moviegoers with crystal clear images on its massive screen, but
3D is brighter, clearer and more lifelike than ever before with dual 4K
projection. We’ve also installed an amazing new audio system that
immerses moviegoers in sound from all directions, providing the most
true-to-life audio reproduction possible.”
“Marcus Theatres pioneered the concept of a branded premium large format
screen and Gurnee is our fifteenth UltraScreen installation,”
continued Rodriguez. “We are continuously seeking to evolve the
movie-going experience by partnering with the other leaders in cinematic
technology. The combination of these innovations; the giant UltraScreen,
immersive sound and dual projection 3D, will transport our customers
with a stunning audio and visual experience unmatched in the film
industry.”
At the Gurnee Mills Cinema UltraScreen, comfort does not take a
back seat to image and sound. Every plush, adjustable back memory foam
seat in the new auditorium provides extra legroom and perfect sight
lines to the giant screen.
The Marcus Gurnee Mills Cinema is located at 6144 Grand Avenue, in
Gurnee, Ill. at the northwestern side of Gurnee Mills Mall.
About Marcus Theatres
Marcus
Theatres®, a division of The
Marcus Corporation (NYSE:MCS), is the fifth largest theatre circuit
in the United States and currently owns or operates 685 screens at 55
locations in Wisconsin, Illinois, Iowa, Minnesota, Nebraska, North
Dakota and Ohio. For more information, please visit www.marcustheatres.com
and follow the company on Facebook
and Twitter
(@Marcus_Theatres).
About The Marcus Corporation
Headquartered in Milwaukee, Wisconsin, The
Marcus Corporation is a leader in the lodging and entertainment
industries, with significant company-owned real estate assets. In
addition to its Marcus
Theatres division, the company’s lodging division, Marcus®
Hotels & Resorts, owns and/or manages 20 hotels, resorts and
other properties in 11 states. For more information, visit the company’s
web site at www.marcuscorp.com.
Certain matters discussed in this press release are “forward-looking
statements” intended to qualify for the safe harbors from liability
established by the Private Securities Litigation Reform Act of 1995.
These forward-looking statements may generally be identified as such
because the context of such statements include words such as we
“believe,” “anticipate,” “expect” or words of similar import. Similarly,
statements that describe our future plans, objectives or goals are also
forward-looking statements. Such forward-looking statements are subject
to certain risks and uncertainties which may cause results to differ
materially from those expected, including, but not limited to, the
following: (1) the availability, in terms of both quantity and audience
appeal, of motion pictures for our theatre division, as well as other
industry dynamics such as the maintenance of a suitable window between
the date such motion pictures are released in theatres and the date they
are released to other distribution channels; (2) the effects of
increasing depreciation expenses, reduced operating profits during major
property renovations, and preopening and start-up costs due to the
capital intensive nature of our businesses; (3) the effects of adverse
economic conditions in our markets, particularly with respect to our
hotels and resorts division; (4) the effects of adverse weather
conditions, particularly during the winter in the Midwest and in our
other markets; (5) the effects on our occupancy and room rates of the
relative industry supply of available rooms at comparable lodging
facilities in our markets; (6) the effects of competitive conditions in
our markets; (7) our ability to identify properties to acquire, develop
and/or manage and the continuing availability of funds for such
development; and (8) the adverse impact on business and consumer
spending on travel, leisure and entertainment resulting from terrorist
attacks in the United States or incidents such as the tragedy in a movie
theatre in Colorado. Shareholders, potential investors and other readers
are urged to consider these factors carefully in evaluating the
forward-looking statements and are cautioned not to place undue reliance
on such forward-looking statements. The forward-looking statements made
herein are made only as of the date of this press release and we
undertake no obligation to publicly update such forward-looking
statements to reflect subsequent events or circumstances.
Copyright Business Wire 2013