Marcus
Theatres®, a division of The
Marcus Corporation (NYSE: MCS), today announced that Ann Stadler has
been appointed vice president and chief marketing officer (CMO).
Additionally, Sonny Gourley has been promoted to senior vice president
of the film department and Kim Lueck to vice president and chief
information technology officer. All three will report directly to Marcus
Theatres President and CEO Rolando B. Rodriguez.
Stadler, a veteran marketing communications strategist, joins Marcus
from a six-year tenure as vice president of marketing and communications
for United Way of Greater Milwaukee (UWGM). Prior to that, she was a
vice president with the second largest independent advertising agency in
the United States, managing local and global brands, and an adjunct
instructor at Marquette University. In her new role, Stadler will be
responsible for creating innovative marketing strategies that will build
the Marcus Theatres brand and increase awareness and relevance with its
customer base.
“We are pleased that Ann has agreed to join Marcus Theatres in our newly
created chief marketing officer role,” said Rodriguez. “Ann’s marketing
expertise will greatly assist Marcus Theatres with our growth strategy
going forward.”
Gourley joined Marcus Theatres in 2013 as vice president of film buying.
In his new role as senior vice president of the film department he will
be responsible for executive supervision of the film department
including negotiating film product placement, marketing agreements,
promotional activity, forecasting and serving as the primary contact for
key studio executives.
“Sonny has a robust tenure working with the motion picture industry and
vast experience with film placement in a broad based movie circuit like
Marcus Theatres,” said Rodriguez. “He brings unparalleled industry savvy
and strong relationships with our studio partners to his new role.”
Kim Lueck, a 17-year veteran of the Marcus Theatres Corporation, has
served the company in a variety of information technology positions,
most recently as chief information technology officer. In her new role,
Lueck will focus on strategic technology direction for the Theatres
Division, provide recommendations on leading-edge solutions and
advancements to enhance the moviegoing experience, plus manage the
corporate financial and HRMS systems.
“Kim’s technology prowess provides us the ability to ensure we have
information technology platforms in place that are flexible enough and
powerful enough to support our long term mission,” said Rodriguez.
“All three of these individuals bring tremendous skill and proven
industry experience to their new roles with Marcus Theatres,” continued
Rodriguez. “Their leadership will contribute greatly to the continued
growth of the company and elevation of the Marcus Theatres brand.”
About Marcus Theatres
Marcus
Theatres®, a division of The
Marcus Corporation (NYSE:MCS), is the fifth largest theatre circuit
in the United States and currently owns or operates 685 screens at 55
locations in Wisconsin, Illinois, Iowa, Minnesota, Nebraska, North
Dakota and Ohio. For more information, please visit www.marcustheatres.com
and follow the company on Facebook
and Twitter
(@Marcus_Theatres).
Copyright Business Wire 2014