8x8, Inc. (NASDAQ:EGHT), a provider of cloud-based unified
communications and collaboration solutions, today announced that it has
been selected by Rubicon Project,
operator of one of the advertising industry’s largest independent
real-time trading platforms for digital advertising, to provide 8x8
Virtual Office business VoIP, unified
communications and mobile solutions to its nine international
locations.
Rubicon Project has engineered one of the largest real-time cloud and
Big Data computing systems, processing trillions of transactions within
milliseconds each month. The company’s pioneering technology created a
new model for the advertising industry—similar to what NASDAQ did for
stock trading. Rubicon Project’s automated advertising platform is used
by more than 500 of the world’s premium publishers to transact with over
100,000 ad brands globally.
8x8’s cloud-based telephony solutions enabled Rubicon Project to
complete its domestic rollout in just five days. Once 8x8 services were
deployed in the company’s Los Angeles headquarters and San Francisco,
Seattle, Chicago and New York offices, the international rollout began.
Within 3 weeks, the entire company, including international offices in
Paris, Hamburg, Sydney and London, was united on 8x8’s VoIP telephony
platform.
“We had a very aggressive schedule because we wanted to complete our
implementation by the end of 2013,” said Tim McQuillen, Chief Knowledge
Officer of Rubicon Project. “8x8 made a number of promises to us, and
kept every single one of them. Without 8x8’s support, we would not have
been able to deliver this project on time.”
Rubicon Project has implemented over 300 8x8 Virtual Office extensions,
including mobile apps for iOS and Android devices. Users can take or
make calls using their desk phones, PC-based soft phones, or
smartphones. A unified company directory and 4-digit extension dialing
make it easy to reach colleagues at other offices—even those in other
countries. Chat and video capabilities give employees multiple ways to
communicate and collaborate, depending on the workflow.
“Our previous hardware-based PBX worked, but lacked modern phone
features like extension dialing between offices and voicemail-to-email
integration,” said McQuillen. “8x8’s cloud telephony services deliver
the rich capabilities and voice quality we need with almost zero IT
intervention from us. Instead of maintaining hardware, we can focus on
running the business.”
“8x8 cloud communications solutions can quickly unify distributed
organizations across the country, or around the world, because ease of
deployment is built into our solutions,” said 8x8 CEO Vik Verma. "Our
deep industry experience in providing unified communications for tens of
thousands of companies means we can confidently meet even the most
ambitious time frames for our customers.”
About 8x8, Inc.
8x8, Inc. (NASDAQ:EGHT) is a provider of cloud-based unified
communications and collaboration (UCC) solutions to small and medium
businesses and mid-market and distributed enterprises. The company
delivers a broad suite of unified
communications services to in-office and mobile devices spanning
cloud business VoIP, virtual meeting, call center software and virtual
desktop through our proprietary unified software as a service, or SaaS,
platform. For additional information, visit www.8x8.com, or
connect with 8x8 on Google+, Facebook, LinkedIn and Twitter.
About Rubicon Project
Rubicon Project pioneered advertising automation and is now doing for
advertising what companies like NASDAQ did for stock trading. The
company’s automated advertising platform is used by more than 500 of the
world’s premium publishers and applications to transact with over
100,000 advertising brands globally. A company driven by innovation,
Rubicon Project has engineered the Advertising Automation Cloud, one of
the largest real-time cloud and Big Data computing systems, processing
trillions of transactions within milliseconds each month. According to
comScore Dec 2013, Rubicon Project reaches more than 95 percent of U.S.
Internet users per month and is ranked #1 in reach. Headquartered in Los
Angeles, Rubicon Project has ten offices across the globe including New
York, San Francisco, Hamburg, Sydney and London.
Copyright Business Wire 2014