Heart disease is the leading cause of death in the United States.
President Obama has nationally proclaimed February American Heart
Month, a movement dedicated to educating the public about heart
disease, its risks and preventative measures. Clear Channel Media and
Entertainment has committed over $1 million worth of on-air media to
help educate the public on the signs and risk factors associated with
heart disease and stroke as part of its collaboration with the American
Heart Association and in support of American Heart Month. Earlier
this month, Clear Channel also teamed up with the American Heart
Association’s Go Red For Women® movement to encourage America
to go RED for the 11th National Wear Red Day® on
February 7, 2014.
Beginning today, February 14 – Valentine's Day – Clear Channel will
kick off a two-week public service announcement (PSA)
campaign across its 840 radio stations to educate listeners on the
symptoms of heart disease and stroke in honor of American Heart Month.
Certain Clear Channel stations will air a comedic yet informative public
service announcement voiced by Emmy-nominated actress Elizabeth
Banks that highlights the signs of heart attack in women, while all
other Clear Channel radio stations will air a second PSA, created by the
Ad Council and the American Heart Association, to help people recognize
and respond to the sudden warning signs of a stroke.
“Clear Channel’s commitment to supporting and airing messaging about
heart disease and stroke has been outstanding,” said Peggy Conlon,
president and CEO of Ad Council. “Together with Clear Channel’s support
and our longstanding partners at the American Heart Association we know
we can raise awareness and truly move the needle on these critical
social issues and improve the health of women nationwide.”
“Over the past 50 years, American Heart Month has become an
annual tradition that unites men and women from all parts of the country
and focuses attention on one the most serious health concerns facing
Americans,” said Jessica King, Clear Channel's Director of Community
Engagement. “At Clear Channel, we believe it is critical to remind our
listeners that it is incredibly important for everyone to know the
warning signs of a stroke or a heart attack — and, as importantly, to
understand tactics that can help prevent them."
“We’re grateful for Clear Channel’s support of the American Heart
Association and its commitment to helping us raise awareness about heart
disease and stroke,” said Bernie Dennis, Chairman of the Board of the
American Heart Association. “This is an exciting opportunity for us to
educate Clear Channel listeners nationwide with our PSAs and make a
health impact to save more lives.”
Additionally, on February 6, 2014, Danielle Monaro, popular co-host of
Z100’S syndicated Elvis Duran and the Morning Show, was on-site at the
Go Red For Women® / The Heart Truth ® Red Dress
Collection℠ in New York City during Mercedes-Benz Fashion Week to
celebrate Go Red For Women’s 10th anniversary alongside show
models Lindsey Vonn, AnnaSophia Robb, Colbie
Caillat, Giada De Laurentiis, Gina Torres, Bella Thorne, Joan Jett,
Leona Lewis, NeNe Leakes, Rutina Wesley, Sasha Cohen and Vanna White, among
others. Danielle was the official show correspondent and provided Elvis
Duran and the Morning Show listeners with behind-the-scenes access and
videos.
“I felt honored to be part of such an iconic campaign, one that
has brought together women from all over the world for so many years
with the sole purpose of improving women’s heart health,” said Monaro.
“My involvement in the Red Dress Collection Show helped the
American Heart Association extend the fashion show’s reach beyond NYC
and into the homes of Clear Channel listeners across the U.S.”
For more information about the American Heart Association visit www.heart.org.
For more information about stroke, visit the American Stroke Association
at: http://www.strokeassociation.org.
For more information about the American Heart Association’s Go Red For
Women movement, visit: www.GoRedForWomen.org.
About Clear Channel Media and Entertainment
With 243 million monthly listeners in the U.S., Clear Channel Media and
Entertainment has the largest reach of any radio or television outlet in
America. Clear Channel Media and Entertainment serves 150 markets
through 840 owned radio stations, and the company’s radio stations and
content can be heard on AM/FM, HD digital radio, satellite radio, on the
Internet at iHeartRadio.com
and on the company’s radio station websites, on the iHeartRadio mobile
app, in enhanced auto dashes, on iPads and smartphones, and used via
navigation systems. iHeartRadio, Clear Channel's digital radio platform,
is the No. 1 all-in-one digital audio service with over 300 million
downloads; it reached its first 20 million registered users faster than
any digital service in Internet history.
The company’s operations include radio broadcasting, online and mobile
services and products, live concerts and events, syndication, music
research services and independent media representation. Clear Channel
Media & Entertainment is a division of CC Media Holdings, Inc. (OTCBB:
CCMO), a leading global media and entertainment company. For more
information visit ClearChannel.com.
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Copyright Business Wire 2014