BEDFORD, NS, June 6, 2014 /CNW/ - Clearwater Seafoods' new
culinary-inspired Scallops & Sauce was named a best new product of the
year at the 21st Canadian Grand Prix New Product Awards Gala held in Toronto. Clearwater
Scallops & Sauce earned top honours in the best new Deli, Egg, Meat &
Seafood product category.
A panel of expert judges made up of respected journalists, chefs,
consumers, R&D and marketing executives evaluated each product.
Products were rigorously reviewed on five criteria: uniqueness and
innovation; product characteristics; presentation and packaging;
overall consumer value; and consumer acceptance. A second tier of
juried review assessed the taste, nutritional value and pricing of the
finalists.
"We're truly honoured to have been recognized by this esteemed
organization and this panel of judges," said Jeff Duffin, vice
president global marketing, Clearwater Seafoods. "We have the pleasure
of working with incredibly high-quality, wild and sustainable seafood
in our innovation work - and our focus on culinary trends and ease of
preparation reflects an understanding of what today's consumers need,"
Duffin continued.
Clearwater's Scallops & Sauce are sustainably certified by the Marine
Stewardship Council. They're made with frozen-at-sea Argentine scallops
and coated with one of three signature sauces: Garlic Cream, Marinara
and Sun-Dried Tomato. Consumers can prepare them on the stovetop or in
the microwave and customize them with their own ingredients to make a
fresh seafood meal in minutes. Scallops & Sauce were also recently
recognized by Seafood International as one of the top new products of
the year.
About Clearwater
Clearwater Seafoods Inc. (TSX:CLR) is one of North America's largest
vertically-integrated seafood companies and the largest holder of
shellfish licenses and quotas in Canada. It is recognized globally for
its superior quality, food safety, diversity of species and reliable
worldwide delivery of premium wild, eco-certified seafood, including
scallops, lobster, clams, coldwater shrimps and snow crab. As a leading
harvester, processor and marketer of sustainably sourced seafood,
Clearwater supplies its products to wholesalers, retailers and
foodservice distributors throughout the world.
Since its founding in 1976, Clearwater has invested in science, its
people and technological innovation as well as resource ownership and
management to sustain and grow its wild seafood resource. This
commitment has allowed it to remain a leader in the global seafood
market and in sustainable seafood excellence.
SOURCE Clearwater Seafoods Incorporated
Image with caption: "Clearwater Scallops & Sauce wins esteemed Grand Prix New Product Award. (CNW Group/Clearwater Seafoods Incorporated)". Image available at: http://photos.newswire.ca/images/download/20140606_C8887_PHOTO_EN_41151.jpg