MONTREAL, June 30, 2014 /CNW Telbec/ - For more than 75 youngsters with
life-threatening allergies, participating in a soccer clinic hosted by
the Montreal Impact and Allerject™ was a dream come true.
For an hour and a half on Sunday, June 29, the kids were put through
their paces by the club's official Soccer Schools.
"This event demonstrated to these young people that, with proper
precaution and preparation - that they do not have to be defined by
their allergies," says Dominique Seigneur, of l'Association québécoise
des allergies alimentaires (AQAA).
The Montreal Impact and Allerject™ have teamed up to raise public
awareness of severe allergies and the emergency treatment of
anaphylaxis.
"The club is delighted to be playing a role in this important effort,"
said Impact president Joey Saputo. "We have a lot of young fans and we
want to do everything we can to promote their safety."
The new partnership agreement includes the creation of the Allerject™
Zone at the stadium where fans can learn about the challenges of
anaphylaxis and about Allerject™, the world's first and only 'talking'
epinephrine auto-injector available from Sanofi Canada. The Montreal
Impact and its Academy teams are now also stocking Allerject™ in their
emergency medical kits and first-aid stations.
"This a tremendous opportunity to work with the Impact organization in building public awareness of anaphylaxis and how to be
prepared in the event of an allergic emergency," said Jon Fairest,
President and CEO of Sanofi Canada.
For more information about Allerject™, visit www.allerject.ca or follow us on Twitter (@Allerject). For more information about the
Montreal Impact, visit www.impactmontreal.com or follow on Twitter @impactmontreal and Facebook.
About Sanofi
Sanofi, a global healthcare leader, discovers, develops and distributes
therapeutic solutions focused on patients' needs. Sanofi has core
strengths in the field of healthcare with seven growth platforms:
diabetes solutions, human vaccines, innovative drugs, consumer
healthcare, emerging markets, animal health and the new Genzyme. Sanofi
is listed in Paris (EURONEXT: SAN) and in New York (NYSE: SNY).
Sanofi entities in Canada include Sanofi Canada (pharmaceuticals),
Sanofi Pasteur (vaccines), Sanofi Consumer Health (cosmeceuticals,
over-the-counter products and specialty care), Genzyme (rare diseases)
and Merial (animal health). Together they employ close to 1,700 people
across the country. In 2013 Sanofi companies invested $129.1 million in
R&D in Canada, creating jobs, business and opportunity throughout the
country.
About the Montreal Impact
The Montreal Impact made its debut in 1993. The club now has 11 teams
under its banner (MLS, U23, U18, U16, U14, U13, U12, U11, U10, U9 and
U8), including its own sports scholastic program. The 2014 season marks
the club's third year in MLS, the most prestigious soccer league in
North America. In second division, the club won three league
championships (1994, 2004 and 2009), five regular season titles (1995,
1996, 1997, 2005 and 2006), one Canadian Championship and made it to
the quarterfinal round of the CONCACAF Champions League in 2009. In
2013, the club won its second Canadian Championship and also qualified
for the MLS playoffs for the first time. Stade Saputo, home of the club
since 2008, was expanded to 20,801 seats for MLS.
SOURCE Sanofi Canada
Video with caption: "Video: Kids with severe allergies attend a soccer clinic hosted by the Montreal Impact and Allerject(TM)". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20140630_C9169_VIDEO_EN_41805.mp4&posterurl=http://photos.newswire.ca/images/20140630_C9169_PHOTO_EN_41805.jpg&clientName=Sanofi%20Canada&caption=Video%3A%20Kids%20with%20severe%20allergies%20attend%20a%20soccer%20clinic%20hosted%20by%20the%20Montreal%20Impact%20and%20Allerject%28TM%29&title=SANOFI%20CANADA%20%2D%20Kids%20at%20risk%20of%20severe%20allergies%20attend%20soccer%20clinic%20hosted%20by%20the%20Montreal%20Impact%20and%20Allerject%26%23x2122%3B&headline=Kids%20at%20risk%20of%20severe%20allergies%20attend%20soccer%20clinic%20hosted%20by%20the%20Montreal%20Impact%20and%20Allerject%26%23x2122%3B
Image with caption: "Allerject and Montreal Impact announce their partnership. Richard Legendre (Montreal Impact), Daniel Lapointe (AQAA), Marie-Josée Larochelle (Sanofi Canada) and Nicolas Gaillard (Montreal Impact Soccer School). (CNW Group/Sanofi Canada)". Image available at: http://photos.newswire.ca/images/download/20140630_C9169_PHOTO_EN_41795.jpg
Image with caption: "Allerject and Montreal Impact host soccer clinic for kids with severe allergies. (CNW Group/Sanofi Canada)". Image available at: http://photos.newswire.ca/images/download/20140630_C9169_PHOTO_EN_41796.jpg
