Apple® today announced a record number of first day pre-orders of
iPhone® 6 and iPhone 6 Plus, the biggest advancements in iPhone history,
with over four million in the first 24 hours. Demand for the new iPhones
exceeds the initial pre-order supply and while a significant amount will
be delivered to customers beginning on Friday and throughout September,
many iPhone pre-orders are scheduled to be delivered in October.
Additional supply of iPhone 6 and iPhone 6 Plus will be available to
walk-in customers on Friday, September 19 at 8:00 a.m. local time at
Apple retail stores. Customers are encouraged to arrive early or order
online from the Apple Online Store (www.apple.com)
to pickup in-store or receive an estimated delivery date. Both models
will also be available on Friday from AT&T, Sprint, T-Mobile, Verizon
Wireless, additional carriers and select Apple Authorized Resellers.
“iPhone 6 and iPhone 6 Plus are better in every way, and we are thrilled
customers love them as much as we do,” said Tim Cook, Apple’s CEO.
“Pre-orders for iPhone 6 and iPhone 6 Plus set a new record for Apple,
and we can’t wait to get our best iPhones yet into the hands of
customers starting this Friday.”
iPhone 6 and iPhone 6 Plus will be available in the US, Australia,
Canada, France, Germany, Hong Kong, Japan, Puerto Rico, Singapore and
the UK beginning this Friday, September 19 and in more than 20
additional countries beginning on Friday, September 26 including
Austria, Belgium, Denmark, Finland, Ireland, Isle of Man, Italy,
Liechtenstein, Luxembourg, Netherlands, New Zealand, Norway, Portugal,
Qatar, Russia, Saudi Arabia, Spain, Sweden, Switzerland, Taiwan, Turkey
and United Arab Emirates.
iPhone 6 and iPhone 6 Plus are the biggest advancements in iPhone
history, featuring two new models with stunning 4.7-inch and 5.5-inch
Retina® HD displays, and packed with innovative technologies in an
all-new dramatically thin and seamless design that is still comfortable
to hold and easy to use. Both models are better in every way and
include: the Apple-designed A8 chip with second generation 64-bit
desktop-class architecture for blazing fast performance and power
efficiency; advanced iSight® and FaceTime® HD cameras; ultrafast
wireless technologies; and Apple Pay™, an easy way to simply and
securely make payments with just the touch of a finger.*
The new iPhones include iOS 8, the biggest release since the App Store℠,
featuring a simpler, faster and more intuitive user experience with new
Messages and Photos features, predictive typing for Apple’s QuickType™
keyboard and Family Sharing. iOS 8 also includes the new Health app,
giving you a clear overview of your health and fitness data and iCloud
Drive℠, so you can store files and access them from anywhere.
Pricing & Availability
Every customer who buys an iPhone 6 or iPhone 6 Plus at an Apple retail
store will be offered free Personal Setup to help them customize their
iPhone by setting up email, showing them new apps from the App Store and
more, so they’ll be up and running with their new iPhone before they
leave the store.
iPhone 6 comes in gold, silver or space gray, and will be available in
the US for a suggested retail price of $199 (US) for the 16GB model,
$299 (US) for the 64GB model and, for the first time, a new 128GB model
for $399 (US) with a two-year contract.** iPhone 6 Plus comes in gold,
silver or space gray, and will be available in the US for a suggested
retail price of $299 (US) for the 16GB model, $399 (US) for the 64GB
model and $499 (US) for the new 128GB model with a two-year contract.**
Both models will be available from Apple retail stores, the Apple Online
Store (www.apple.com),
and through AT&T, Sprint, T-Mobile, Verizon Wireless, additional
carriers, and select Apple Authorized Resellers including Best Buy,
Target and Walmart.
* Apple Pay will be available to iPhone 6 and iPhone 6 Plus customers in
the US as a free update to iOS 8 this October.
** For qualified customers only. Check with your carrier for details.
Apple reinvented the mobile phone with its revolutionary iPhone and App
Store, defined the future of mobile media and computing devices with
iPad and has announced Apple Watch, its most personal device ever. Apple
leads the digital music revolution with its iPods and iTunes online
store, continues the rapid pace of innovation of mobile software with
iOS and integrated services including Apple Pay and iCloud. Apple
designs Macs, the best personal computers in the world with OS X, and
free iOS and OS X apps like iWork and iMovie.
NOTE TO EDITORS: For additional information visit Apple’s PR website (www.apple.com/pr),
or call Apple’s Media Helpline at (408) 974-2042.
© 2014 Apple Inc. All rights reserved. Apple, the Apple logo, Mac, Mac
OS, Macintosh, iPhone, Retina, iSight, FaceTime, Apple Pay, App Store,
QuickType and iCloud Drive are trademarks of Apple. Other company and
product names may be trademarks of their respective owners.
Copyright Business Wire 2014