NEW YORK, Oct. 2, 2014 /PRNewswire/ -- Martha Stewart Living Omnimedia, Inc. (NYSE: MSO) today announced that the fourth season of the 2014 James Beard Award winning Martha Stewart's Cooking School will return to PBS stations nationwide beginning October 4, 2014 (check local listings). The program will be presented in association with WETA Washington, D.C., the flagship public broadcaster in the nation's capital. Martha Stewart's Cooking School airs in 163 markets on 398 channels and covers 90.71% of the US. KitchenAid and O Olive Oil will serve as sponsors.
The fourth season of Martha Stewart's Cooking School follows three successful seasons of the series, which averaged 700,000 weekly viewers per original episode. Each 30 minute episode, which was both produced by MSLO and inspired by Emmy® Award-winning TV host Martha Stewart's bestselling book of the same title, features Martha demonstrating more classic cooking techniques and basics using her signature step-by-step, how-to teaching process. This season features all new episode themes including on the bone, mushrooms, cooking with wine, one-pot meals, sandwiches, French bistro classics, steakhouse, Italian favorites, and more.
"I'm very happy that Martha Stewart's Cooking School continues to be so well-received and is back for another season," said Ms. Stewart. "The show brings together my two greatest passions—cooking and teaching—and it's truly wonderful to see home cooking so embraced by viewers. The recipes are very accessible and I'm excited for our new themes including one-pot meals, which showcases some recipes from my latest book, One Pot."
This season, KitchenAid will continue to serve as a sponsor of the show. "We're excited to partner with Martha Stewart, whose expertise has long been a source of creativity for home cooks around the world," said Beth Robinson, senior brand experience manager for KitchenAid. "From our stand mixers to our wall ovens, KitchenAid appliances are designed to provide culinary inspiration and help cooks take on any challenge."
This season also welcomes a new sponsor, O Olive Oil. "We are delighted to partner with Martha Stewart's Cooking School this season," said Greg Hinson, President and Founder of O Olive Oil & Vinegar. "Martha Stewart herself has long been an inspiration to us here at O. She has consistently reinforced for us the idea that food can be both healthy and delicious while appealing to the senses. We like to think we make food that tastes as good as it looks! For us making oil and vinegar is a total sensory experience. I love to walk the groves and vineyards where our products start their journey to the table. Family farmed, biodynamic & organically grown citrus and olives make O uniquely California."
Clips of fourth season episodes of Martha Stewart's Cooking School will also be available for viewing on PBS.org.
About Martha Stewart Living Omnimedia, Inc.
Martha Stewart Living Omnimedia, Inc. (NYSE: MSO) is a diversified media and merchandising company, inspiring and engaging consumers with unique lifestyle content and distinctive products. The Company reaches approximately 100 million consumers across all media platforms each month and has a growing retail presence in thousands of retail locations. MSLO's media brands, available across multiple platforms, include Martha Stewart Living, Martha Stewart Weddings, and Everyday Food; the Company also offers books and utility Apps. MSLO's television and video programming includes "Martha Stewart's Cooking School" and "Martha Bakes" series on PBS, in addition to made-for-the-web video and a vast library of how-to content available online. Martha Live, a radio show hosted by Martha Stewart, airs every weekday on SIRIUS XM Channel 109. MSLO also designs high-quality Martha Stewart products in a range of lifestyle categories available through select retailers, including The Home Depot, Macy's, jcpenney, Staples (together with Avery), PetSmart, Michaels and Jo-Ann Fabric & Craft Stores. The MSLO family of brands also includes Chef Emeril Lagasse's media and merchandising properties. Additional information about MSLO is available at www.marthastewart.com.
About WETA Washington, DC
WETA Washington, D.C., is one of the largest producing stations of new content for public television in the United States. WETA productions and co-productions include PBS NewsHour, Washington Week with Gwen Ifill, The Kennedy Center Mark Twain Prize, In Performance at the White House, The Library of Congress Gershwin Prize, and documentaries by filmmaker Ken Burns, including the upcoming The Story of Cancer: The Emperor of All Maladies, premiering Spring 2015. Sharon Percy Rockefeller is president and CEO. More information on WETA and its programs and services is available at www.weta.org.
About PBS
PBS, with its nearly 360 member stations, offers all Americans the opportunity to explore new ideas and new worlds through television and online content. Each month, PBS reaches nearly 123 million people through television and more than 21 million people online, inviting them to experience the worlds of science, history, nature and public affairs; to hear diverse viewpoints; and to take front row seats to world-class drama and performances. PBS' broad array of programs has been consistently honored by the industry's most coveted award competitions. Teachers of children from pre-K through 12th grade turn to PBS for digital content and services that help bring classroom lessons to life. PBS' premier children's TV programming and its website, pbskids.org, are parents' and teachers' most trusted partners in inspiring and nurturing curiosity and love of learning in children. More information about PBS is available at www.pbs.org, one of the leading dot-org websites on the Internet, or by following PBS on Twitter, Facebook or through our apps for mobile devices. Specific program information and updates for press are available at pbs.org/pressroom or by following PBS Pressroom on Twitter.
SOURCE Martha Stewart Living Omnimedia, Inc.