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Grouse Mountain Safeguards Over a Century of Assets with MediaValet

VANCOUVER, BRITISH COLUMBIA--(Marketwired - Oct. 31, 2014) - Grouse Mountain, Vancouver's premier outdoor adventure destination, employs MediaValet (TSX VENTURE:MVP) to store, safeguard, and share its high-resolution videos, photos, graphics and other approved destination marketing materials among its marketing teams, channel partners, and vendors.

First summited in October 1894, Grouse Mountain has been one of Vancouver's top outdoor activity destinations for over 120 years. From snowshoeing, dining and skiing in the winter to hiking, ziplining, and a lumberjack show in the summer, Grouse Mountain has something for locals and tourists in all seasons. With this breadth of activities and its long lineage, Grouse has tens of thousands of digital assets, including historic photos dating back 80 years in print and digital form, that needed to be aggregated into one library, meta-tagged, secured, and safeguarded. Built in the cloud on Microsoft's Azure platform and natively redundant, MediaValet was a perfect fit.

"With the help of MediaValet's implementation and support teams, we're well on our way to moving our assets to the cloud and making them accessible to necessary parties," said Jodi Westbury, Senior Marketing Manager at Grouse Mountain. "Knowing our assets are secure and easily accessible at all times allows us to focus on promoting Vancouver's number one natural attraction."

MediaValet is leading an entirely new generation of digital asset management systems forged in the Cloud. Leveraging the unique characteristics of Microsoft's platform-as-a-service (PaaS) cloud offering, Microsoft Azure, MediaValet makes it effortless and cost-effective for organizations, such as Grouse Mountain, with internal and external teams, to securely aggregate, organize, access, and share their vast historical libraries of digital assets.

"Since the late 1800s, photos have been instrumental in capturing those moments in time that we want to remember forever. For companies, it's no different. Whether it's a photo of the ground-breaking ceremony for their first building, photos of their founders, or photos of company milestones from the past or present these photos are priceless," commented David MacLaren, President and CEO of MediaValet. "Over the past few decades, videos, graphics and audio files have become just as important to organizations as photos. MediaValet's job is to protect these assets and ensure they can always be found."

About Grouse Mountain

Grouse Mountain is the Lower Mainland's number one natural attraction, welcoming more than 1.2 million visitors each year. Known as the Peak of Vancouver, we offer unparalleled panoramic views of the city, sea and surrounding mountains along with a wide range of year-round outdoor and educational activities, dining and more. For more information, please visit www.grousemountain.com.

About MediaValet, Inc.

MediaValet stands at the forefront of the emerging cloud-based digital asset management (DAM) industry. Built from the ground up on Microsoft's platform-as-a-service cloud offering, Microsoft Azure, MediaValet is the only DAM provider equipped to meet the DAM needs of any company, no matter its size, industry or location. Created by marketers for marketers, MediaValet puts product design and support first, ensuring an exceptional customer and user experience at all times.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

MediaValet
Asa Zanatta
(604) 688-2321
asa.zanatta@mediavalet.com

Grouse Mountain
Jacqueline Blackwell
(604) 688 4255
jblackwell@grousemountain.com



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