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New Generation Consumer Group Announces Minority Owned Business Certification

NGCG

WHITTIER, CA--(Marketwired - Jan 5, 2015) - New Generation Consumer Group (OTC PINK: NGCG) announced today its status as a minority owned company that holds a Minority Owned Business Certification. New Generation Consumer Group is currently recognized as a minority owned enterprise on a federal level. This certification provides New Generation Consumer Group access to a vast network of America's top public and privately owned companies as well as universities, hospitals and other buying institutions.

New Generation Consumer Group recently announced the introduction of a popular new product line in the alcoholic beverage market, Mucho Macho Michelada. Future plans include the launch of a line of new snack products including chips, sausages, and other snacks in coming months. New Generation Consumer Group plans to place Mucho Macho Michelada Mix in the California, Nevada, Arizona, Oregon, and Washington stores of a major retailer. Negotiations are under way to place the product in their stores across the country over the next year.

Maria Felix, Chief Operations Officer of New Generation Consumer Group, said, "We believe this status will be beneficial to our Company, since corporate America understands that you cannot expect minorities to buy things when you haven't done business with minorities. To meet their objectives, many retailers search for minority-owned suppliers through programs that have formal certification processes." Ms. Felix continued, "We have a superior product and this Minority Owned Business Certification gives us a tremendous opportunity to get a foot in the door of major retailers."

About New Generation Consumer Group, Inc.

New Generation Consumer Group, Inc. (NGCG) is a marketing and media company that currently operates through four separate divisions: Mucho Macho, VIP Spirits, Monster Marketing, and our Snack Division. Mucho Macho features Mucho Macho Michelada Mix as its feature product. Our VIP Spirits Division will feature Excuse as our premium brand. Our initial product will be a Top Shelf Liqueur infused Premium Imported Vodka in a variety of different flavors, followed by Excuse Whiskey. Monster Marketing provides graphic design, web development, brand management, and various other services to its clients and helps them get more customers, increase sales, sell a product, or create brand awareness. Our snack division brings consumers more of spicy and intense flavors today's sports fans want for their tailgate or sports themed parties. Additional information may be found at http://www.newgencg.com, https://www.facebook.com/muchomachomichelada, or https://twitter.com/MuchoMachoMiche.

Safe Harbor and Forward-Looking Statements

This press release contains forward-looking statements. Words such as "expects," "intends," "believes," and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements, but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products and technologies, the ability to secure additional sources of finance, the ability to reduce operating expenses, and other factors described in the Company's filings with the OTC Markets Group. The actual results that the Company achieves may differ materially from any forward-looking statement due to such risks and uncertainties. The Company undertakes no obligation to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

Contact:
Corporate Relations and Retail Inquiries
Phil Longoria
(562) 907-3888
Email: Email Contact

Investor Relations
David Kugelman
Atlanta Capital Partners, LLC
(404) 856-9157
(866) 692-6847 Toll Free - U.S. & Canada
Email: Email Contact

Media
Complete Advisory Partners
Office: (586) 228-2290
Facsimile: (586) 228-6920
Cell: (586) 801-9002
Email: Email Contact



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