CINCINNATI, Jan. 5, 2015 /PRNewswire/ -- Steve Weinstein, an award-winning journalist and forward-looking leader, has been named vice president and general manager of WEWS in Cleveland, effective Jan. 12. His career with The E.W. Scripps Company (NYSE: SSP) started more than a decade ago – first with WMAR in Baltimore, then as news director with KJRH in Tulsa, Oklahoma, and most recently as general manager of KERO/KZKC, the Scripps affiliate in Bakersfield, California.
Since 2012, he has been instrumental in driving new technology and innovative newsgathering tools for the audience in Bakersfield. He added newscasts including the city's only weekend morning news. He partnered with Arizona State University's Cronkite School of Journalism for a Journalism Career Program to give young journalists their first chance at a career with high growth potential through the Scripps enterprise. In 2014, St. Jude Research Hospital named KERO its TV Station of the Year.
"We have been impressed with how Steve can enter a market and immediately have a powerful and then lasting positive impact," said Ed Fernandez, vice president and regional general manager for Scripps. "He has the innate ability to share his storytelling craft with journalists of all skills levels – from the greenest of producers to the most veteran of anchors. He has a leadership style that is approachable, encouraging and honest. He balances his expertise on the newsroom side with his keen sense to recognize business opportunities out in the community. His eagerness to integrate technology for both the sales side and news side of the business can only mean great things for Cleveland."
Weinstein was news director at KJRH, from 2006-2012. He spent nearly three years as news operations manager at WMAR. Prior to that, he was an award-winning news photographer earning six regional Emmy awards and the AP Photographer of the Year honor for the Chesapeake region in 1998. Weinstein graduated from the University of Florida with a degree in telecommunication and a minor in business.
"Cleveland is a thriving city and WEWS has such a strong history of community service as the very first TV station in Ohio and Scripps' first venture into TV broadcasting," said Weinstein. "I look forward to working with a very talented staff that is committed to providing its audience with reliable and timely information on all platforms. I am equally eager to work with the business community to build strong relationships and identify ways in which WEWS can create customized opportunities for its growth and prosperity."
Steve and his wife, Rose, have two children.
About Scripps
The E.W. Scripps Company (www.scripps.com) serves audiences and businesses through a growing portfolio of media brands. Last July, Scripps announced a deal with Journal Communications to merge its 21 local television stations with Journal's 13 television stations and 34 radio stations, which will make Scripps the nation's fifth-largest broadcasting group. The two companies also agreed to spin off their combined newspaper interests to form a new publicly traded company, to be called Journal Media Group. Scripps runs an expanding collection of local and national digital journalism and information businesses, including mobile video news service Newsy and weather app developer Weathersphere. Scripps also produces television shows including The List and Let's Ask America, runs an award-winning investigative reporting newsroom in Washington, D.C., and serves as the long-time steward of the nation's largest, most successful and longest-running educational program, the Scripps National Spelling Bee. Founded in 1879, Scripps' motto is "Give light and the people will find their own way."
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SOURCE The E.W. Scripps Company