The Burgers are coming! The Burgers are coming! Shake Shack Inc. (“Shake
Shack” or the “Company”) (NYSE:SHAK) is proud to announce the opening of
two new Boston-area locations: the first in Legacy Place at Dedham,
a premiere entertainment and dining destination in Greater Boston on Sunday,
March 1st; the second at 234-236 Newbury Street in Boston’s historic
Back Bay neighborhood on Monday, March 2nd. Both Shacks fire up
the griddles at 11 AM.
Shake Shack® is a critically acclaimed, modern day “roadside” burger
stand known for its 100% all-natural Angus beef burgers (no hormones
added ever), griddled-crisp flat-top dogs, fresh-made frozen custard,
crinkle cut fries, and more. A fun, lively, fine-casual restaurant with
widespread appeal, over the past decade Shake Shack has earned a
cult-like following around the world.
The newest additions to the Shake Shack family follow in the auspicious
footsteps of our first two Massachusetts locations in Harvard Square and
Chestnut Hill. Over the past two years, Bostonians have embraced these
Shacks.
“We’re incredibly grateful for the dedicated Shack fans who voted us
'Best Burger' in the Boston Magazine Reader’s Choice poll last
year. Our teams in Chestnut Hill and Harvard Square have worked
tirelessly to bring our best day in and day out,” said Shake Shack CEO
Randy Garutti. “We’re thrilled to deepen our roots in Boston on Newbury
Street and in Dedham’s Legacy Place, two of the region’s great community
gathering places.”
In addition to all the Shake Shack classics, both the Newbury Street and
Dedham Shacks will offer a selection of location-specific frozen custard
concretes. The Dedham Shack’s selection will include Wicked Crunchie
(vanilla frozen custard blended with salted caramel sauce, shattered
sugar cookie cone, and banana) and Shack Attack (chocolate frozen
custard blended with fudge sauce, chocolate truffle cookie dough, Mast
Brothers Shake Shack dark chocolate chunks, and chocolate
sprinkles), a classic Shack fan favorite that originated at Shake
Shack’s flagship location in NYC’s Madison Square Park.
The Newbury Shack menu will feature NewBERRY (Vanilla custard
blended with strawberry jam, cheesecake blondie, and cinnamon sugar) as
well as the aptly named Back Bay Blend (chocolate frozen custard
blended with peanut butter sauce, chocolate toffee, and chocolate
sprinkles).
Both locations will feature the Whoopie Pie oh My (vanilla frozen
custard blended with a piece of chocolate whoopee pie made exclusively
for Shake Shack by hyper-local South End Buttery).
The new Dedham Shack will quench shoppers’ thirst with draft root bear
by Abita and seasonal Shack lemonades, while the Newbury Street
Shack will feature an expanded beverage menu, including our exclusive Brooklyn
Brewery ShackMeister Ale, Shack White and Shack Red wines, and
rotating seasonal draft beers.
As part of its community outreach efforts and commitment to Stand For
Something Good®, the Dedham Shack will donate 5% of sales from the
Whoopie Pie oh My concrete to Project Bread, Massachusetts’s only
statewide anti-hunger organization that provides sustainable, reliable
access to healthy food. Similarly, the same percentage of sales from the
Newbury Street Shack’s Back Bay Blend will benefit Youth Link, a
local organization that empowers Boston’s at-risk youth through creative
partnerships with civic leaders.
In keeping with Shake Shack’s commitment to green architecture and
eco-friendly construction, the interior walls of both Shacks are clad in
reclaimed wood from local sources—church pews from St. Mary’s church in
Dedham and cedar ceiling panels from Newbury Street’s local Boys and
Girls Club of Watertown—and both Shacks feature energy-efficient kitchen
equipment and lighting. Booths are made from lumber certified by the
Forest Stewardship Council, and tabletops are made from reclaimed
bowling alley lanes hand-crafted in Brooklyn, NY.
About Shake Shack
Shake Shack® (NYSE:SHAK) is a modern day “roadside” burger stand known
for its 100% all-natural, antibiotic-free Angus beef burgers (no
hormones added ever), hot dogs, frozen custard, crinkle cut fries, beer
and wine (available at select locations), and more. With its fresh,
simple, high-quality food at a great value, Shake Shack is a fun and
lively community-gathering place with widespread appeal. From its
premium ingredients and caring hiring practices to its environmentally
responsible designs and deep community investment, Shake Shack’s mission
is to Stand For Something Good®. Since the original Shack opened in 2004
in NYC’s Madison Square Park, the company has opened multiple locations
in New York, New Jersey, Washington, DC, Connecticut, Georgia, Illinois,
Nevada, Pennsylvania, Florida, Massachusetts, Virginia, Maryland, and
international locations including in London, Istanbul, Dubai, Moscow,
and more.
Copyright Business Wire 2015