MOBILE WORLD CONGRESS – SanDisk
Corporation (NASDAQ: SNDK),
a global leader in flash storage solutions, today introduced two new,
innovative mobile memory solutions that help consumers manage and
transfer content captured on their favorite devices. The company’s first Dual
USB Drive with Type C connector, ideal for Type C-ready connected
devices, and the 128GB
iXpand™ Flash Drive, designed for iPhone and iPad, both enable
consumers to quickly and easily transfer content directly from a mobile
device to a Mac or PC computer.
Dual USB Drive with Type C Connector (Photo: Business Wire)
According to a recent industry report from IDC1, this year
people will capture and share an estimated 1.6 trillion images, and
seven out of 10 of those images will be captured on a mobile device.
With this rising trend, users want to be able to easily share and store
their content across multiple devices and operating systems – in a
seamless, intuitive and secure way.
“With the rapidly increasing amount of content captured on mobile
devices, we know that consumers want easy ways to manage it all. In
fact, our research shows that 82% of US smartphone users find
transferring of photos, videos, music and other files to be very
important to them2, and 67% would like new, easy ways of
transferring those files,” said Dinesh Bahal, vice president, product
marketing, SanDisk. “We are focused on delivering memory solutions
designed to simplify the transfer process, while also providing expanded
storage capacity so they can keep capturing and sharing great memories.”
SanDisk’s First Dual USB Drive with Type C Connector
According to a recent report from Strategy Analytics3, by
2016 12% of handsets alone will feature Type C connectors. Anticipating
significant demand for this new platform, SanDisk is introducing its
first-ever USB flash drive with a Type C connector. The new Dual USB
Drive features a Type C connector on one end and a USB 3.0 on the other
for fast and easy transfer between next-generation devices4
and PC or Mac computers. The new Dual USB Drive will initially be
available in a 32GB5 capacity.
The Dual USB Drive with Type C connector also works with the SanDisk®
Memory Zone app, which gives users even greater control over their
mobile device's memory storage. The app, available for free download
from the Google Play™ store, is compatible with most Android™-powered
devices and allows users to easily locate, organize, transfer and back
up data. When the device is connected, the Memory Zone app
auto-launches, and allows users to easily manage and transfer content
between their mobile device and the drive.
New, Higher Capacity 128GB iXpand Flash Drive for iPhone and iPad6
SanDisk’s popular iXpand Flash drive is designed to quickly transfer
photos and videos from iPhone or iPad to Mac or PC computers - without
cables, pre-settings, Internet connections, data caps or bandwidth
limitations. In response to customer demand, SanDisk is now offering a
new 128GB iXpand Flash Drive. When used with the new iPhone 6, iPhone 6
Plus, iPad Air 2 or iPad mini 3 128GB models, the new iXpand Flash Drive
instantly doubles the available storage for photos and videos, music,
and other multimedia files.
The well-rated and full-featured iXpand Sync app, available on the App
Store for iPhone and iPad allows users to automatically sync, backup and
transfer photos and videos. It launches when the iXpand Flash Drive is
plugged into an iPhone or iPad.
Additionally, the iXpand flash drive enables effortless playback of
videos and music directly from the drive, including non-native and
PC-friendly file formats such as AVI, MKV and WMV67.
The iXpand Sync app also now allows users to take advantage of Apple’s
Touch ID fingerprint identity sensor on iPhone 6, iPhone 6 Plus, iPhone
5s, iPad Air 2 and iPad mini 3 running iOS 8 to encrypt and decrypt
sensitive files on the drive, utilize popular apps to open files from
the drive, as well as save content generated by these apps directly to
the drive.
Pricing and Availability
The 32GB SanDisk Dual USB Drive with Type C connector features a
two-year warranty8 and will be available worldwide in Q2.
The iXpand Flash Drive features a two-year warranty8. It’s
available in 16GB, 32GB, 64GB and 128GB capacities, with MSRPs of $59.99
to $149.99, and is compatible with iPhone 6, iPhone 6 Plus, iPhone 5s,
iPhone 5c, iPhone 5, iPad Air 2, iPad Air, iPad mini 3, iPad mini 2,
iPad mini and iPod touch (5th generation) running iOS 8 or iOS 7. The
128GB drive is available immediately at www.SanDisk.com,
and will available next month at leading retailers worldwide.
SanDisk at Mobile World Congress
SanDisk also announced separately today the company’s iNAND®
7132 storage solution, the most advanced embedded storage solution from
SanDisk to date; its new 200GB1 SanDisk Ultra® microSDXC™
UHS-I card, Premium Edition, the world’s highest capacity microSD card
for use in mobile devices; and the SanDisk® High Endurance
Video Monitoring microSDHC/microSDXC cards designed specifically for
dash cameras and home video monitoring systems. SanDisk will be
displaying its latest offerings at Mobile World Congress 2015 Stand #
7A61 located in Hall 7.
About SanDisk
SanDisk Corporation (NASDAQ: SNDK), a Fortune 500 and S&P 500 company,
is a global leader in flash storage solutions. For more than 25 years,
SanDisk has expanded the possibilities of storage, providing trusted and
innovative products that have transformed the electronics industry.
Today, SanDisk’s quality, state-of-the-art solutions are at the heart of
many of the world's largest data centers, and embedded in advanced
smartphones, tablets and PCs. SanDisk’s consumer products are available
at hundreds of thousands of retail stores worldwide. For more
information, visit www.sandisk.com.
1 IDC Worldwide
Digital Image 2015–2019 Forecast: The Image Capture and Share Bible
(February 2015 # 254256)
2 SanDisk consumer market survey of 1,003 participants in the
USA, June 2014
3 Strategy Analytics: Will USB Type-C Handsets Takeoff?
January 23, 2015
4 Requires device with Type C connector. See www.sandisk.com/dualdrive-c
5 1GB=1,000,000,000 bytes. Actual user storage less.
6 Supports iPhone 5 and newer, iPad Air, iPad with Retina
display (4th generation), iPad mini with Retina display, iPad
mini and newer, iOS7 + required
7 Supported video formats: .WMV, .AVI, .MKV, .MP4, .MOV. Some
DRM-protected content cannot be streamed. Check with the content
provider for playback restrictions.
8 See www.sandisk.com/wug
9 Product availability may vary by country and retailer.
© 2015 SanDisk Corporation. All rights reserved. SanDisk is a trademark
of SanDisk Corporation, registered in the United States and other
countries. iXpand is a trademark of SanDisk Corporation. iPhone, iPad,
Mac and Lightning are trademarks of Apple Inc., registered in the US and
other countries. App Store is a service mark of Apple Inc. Android and
Google Play are trademarks of Google Inc.
This news release contains certain forward-looking statements, including
expectations for technology and product capabilities, costs and
performance, markets and customers that are based on our current
expectations and involve numerous risks and uncertainties that may cause
these forward-looking statements to be inaccurate. Risks that may cause
these forward-looking statements to be inaccurate include among others:
the market demand for our products may grow more slowly than our
expectations or our products may not be available in the capacities that
we expect or perform as expected, or the other risks detailed from
time-to-time in our Securities and Exchange Commission filings and
reports, including, but not limited to, our most recent quarterly report
on Form 10-Q and our annual report on Form 10-K. We do not intend to
update the information contained in this news release.
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Copyright Business Wire 2015