Perion Network Ltd. (NASDAQ: PERI) announced today the appointment of
Michael Waxman-Lenz as Chief Strategy Officer, effective immediately.
Mr. Waxman-Lenz will be responsible for developing and executing global
strategy, corporate development and marketing for Perion, and he will
report directly to CEO Josef Mandelbaum.
Mr. Waxman-Lenz joins Perion after co-founding and serving as CEO of
INTEAD, an education marketing and technology company specializing in
creating universities’ strategies for attracting international students
as well as developing their mobile and digital assets. Prior to that, he
served in various senior executive roles, including SVP of Corporate
Development and Strategy as well as Chief Financial Officer for American
Greetings Internet and Media group. Before AG, he served as Vice
President of the Eagle Venture Fund, a financial consultant for Ernst &
Young and worked as an economist for the Institute of International
Finance, Inc. in Washington, D.C.
“We are thrilled to have Michael join our senior team,” said CEO Josef
Mandelbaum. “I am confident that he will have an immediate positive
impact on the company and will be instrumental in building and executing
our strategy. Michael is a proven executive with vast experience in the
internet, mobile and software industry and is exactly what we need to
strengthen and expand our foundation for future growth.”
“I am very excited to join Perion and help the team realize their vision
of developing a strong, sustainable and large next-generation technology
company,” said Waxman-Lenz. “Building and helping execute the company’s
strategy is a big endeavor with a lot of potential. I look forward to
the experience and working with such a powerful team.”
Mr. Waxman-Lenz is a CFA charter holder. He studied at the University of
Konstanz in Germany and Kingston University in England. He received an
MA in International Economics and US Foreign Policy from the Johns
Hopkins University School of Advanced International Studies.
About Perion Network Ltd.
Perion powers innovation. Perion is a global performance-based media and
Internet company, providing online publishers and app developers
advanced technology and a variety of intelligent, data-driven solutions
to monetize their application or content and expand their reach to
larger audiences, based on our own experience as an app developer. Our
leading software monetization platform, Perion
Codefuel, empowers digital businesses to optimize installs, analyze
data and maximize revenue. Our app promotion platform, GrowMobile,
enables developers to make wise decisions on where to spend advertising
budgets to produce the highest yield and the most visibility. The Perion
team brings decades of experience, operating and investing in
digitally-enabled businesses, and we continue to innovate and create
value for the app ecosystem. More information about Perion may be found
at www.perion.com.
Follow Perion on Twitter @perionnetwork and GrowMobile at @growmobile.
Forward Looking Statements
This press release contains historical information and forward-looking
statements within the meaning of The Private Securities Litigation
Reform Act of 1995 with respect to the business, financial condition and
results of operations of Perion. The words "will," "believe," "expect,"
"intend," "plan," "should" and similar expressions are intended to
identify forward-looking statements. Such statements reflect the current
views, assumptions and expectations of Perion with respect to future
events and are subject to risks and uncertainties. Many factors could
cause the actual results, performance or achievements of Perion to be
materially different from any future results, performance or
achievements that may be expressed or implied by such forward-looking
statements, or financial information, including, among others, the
failure to realize the anticipated benefits of companies and businesses
we acquired and may acquire in the future, risks entailed in integrating
the companies and businesses we acquire, including employee retention
and customer acceptance; the risk that such transactions will divert
management and other resources from the ongoing operations of the
business or otherwise disrupt the conduct of those businesses, potential
litigation associated with such transactions, and general risks
associated with the business of Perion including intense and frequent
changes in the markets in which the businesses operate and in general
economic and business conditions, loss of key customers, unpredictable
sales cycles, competitive pressures, market acceptance of new products,
inability to meet efficiency and cost reduction objectives, changes in
business strategy and various other factors, whether referenced or not
referenced in this press release. Various other risks and uncertainties
may affect Perion and its results of operations, as described in reports
filed by the Company with the Securities and Exchange Commission from
time to time, including its annual report on Form 20-F for the year
ended December 31, 2013 and the report on Form 6-K filed with the SEC on
April 6, 2015. Perion does not assume any obligation to update these
forward-looking statements.
Source: Perion Network Ltd.
Copyright Business Wire 2015