Krispy Kreme (NYSE:KKD) today announced it has signed a development
agreement with Express Food Group (EFG) Co., Ltd., to open 10 Krispy
Kreme shops throughout Cambodia over the next five years.
“This agreement will further strengthen Krispy Kreme’s brand position
throughout Asia and will enable us to bring our mission of touching and
enhancing lives through the joy that is Krispy Kreme to the people of
Cambodia,” said Dan Beem, Krispy Kreme’s Senior Vice President and
President – International. “One of the keys to the success of Krispy
Kreme in any country is working with top-quality franchisees, and EFG is
an experienced company dedicated to delivering an exceptional customer
experience.”
A member of Bangkok-based RMA Group, EFG was founded in 2004 and
currently employs more than 1,200 Cambodians at its 42 restaurants from
a variety of concepts in the Quick Service and Casual Restaurants
categories throughout the country. The company also operates 15 food and
beverage outlets in Phnom Penh and Siem Reap international airports.
“We are very proud and excited to introduce Krispy Kreme to the
Cambodian market,” said Jean-Boris Roux, regional director of RMA
Group’s food division. “EFG has always been determined to bring strong
leading brands to this country, and we are confident that Cambodians
will quickly embrace Krispy Kreme’s signature sweet treats and the
entire Krispy Kreme experience.”
Krispy Kreme’s Original Glazed® doughnuts, great tasting coffee, and
other assorted sweet treats can be found in more than 1,000 shops in 24
countries.
About Krispy Kreme
Krispy Kreme is a global retailer of premium-quality sweet treats,
including its signature Original Glazed® doughnut. Headquartered in
Winston-Salem, N.C., the Company has offered the highest-quality
doughnuts and great-tasting coffee since it was founded in 1937. Krispy
Kreme is proud of its Fundraising program, which for decades has helped
non-profit organizations raise millions of dollars in needed funds.
Krispy Kreme has more than 1,000 retail shops in 24 countries. Connect
with Krispy Kreme at www.KrispyKreme.com,
or on one its many social media channels, including www.Facebook.com/KrispyKreme,
and www.Twitter.com/KrispyKreme.
Forward-Looking Statements
Information contained in this press release, other than historical
information, should be considered forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995.
Forward-looking statements are based on management’s beliefs,
assumptions and expectations of our future economic performance,
considering the information currently available to management. These
statements are not statements of historical fact.
Forward-looking statements involve risks and uncertainties that may
cause our actual results, performance or financial condition to differ
materially from the expectations of future results, performance or
financial condition we express or imply in any forward-looking
statements. The words “believe,” “may,” “forecast,” “could,” “will,”
“should,” “would,” “anticipate,” “estimate,” “expect,” “intend,”
“objective,” “seek,” “strive” or similar words, or the negative of these
words, identify forward-looking statements. Factors that could
contribute to these differences include, but are not limited to: the
quality of Company and franchise store operations; our ability, and our
dependence on the ability of our franchisees, to execute on our and
their business plans; our relationships with our franchisees; our
ability to implement our international growth strategy; our ability to
implement our domestic small shop operating model; political, economic,
currency and other risks associated with our international operations;
the price and availability of raw materials needed to produce doughnut
mixes and other ingredients, and the price of motor fuel; our
relationships with wholesale customers; our ability to protect our
trademarks and trade secrets; changes in customer preferences and
perceptions; risks associated with competition; risks related to the
food service industry, including food safety and protection of personal
information; compliance with government regulations relating to food
products and franchising; increased costs or other effects of new
government regulations relating to healthcare benefits; and risks
associated with implementation of new technology platforms.
These and other risks and uncertainties, which are described in more
detail in the Company’s most recent Annual Report on Form 10-K and other
reports and statements filed with the United States Securities and
Exchange Commission, are difficult to predict, involve uncertainties
that may materially affect actual results and may be beyond the
Company’s control, and could cause actual results, performance or
achievements to be materially different from those expressed or implied
by any of these forward-looking statements. New factors emerge from time
to time, and it is not possible for management to predict all such
factors or to assess the impact of each such factor on the Company. Any
forward-looking statement speaks only as of the date on which such
statement is made, and the Company does not undertake any obligation to
update any forward-looking statement to reflect events or circumstances
after the date on which such statement is made.
Copyright Business Wire 2015