April 23, 2015 , Auburn Hills, Mich. -
WHO:
Mopar and the FCA Foundation, in collaboration with NHRA Motorsports Museum and B.R.A.K.E.S. (Be Responsible And Keep Everyone Safe), two nationally recognized non-profit 501(c)(3) organizations
WHAT:
An advanced driving program called Mopar Road Ready for teen drivers will be held in the Detroit area. It is designed to teach safe and defensive driving techniques and is available to young drivers between the ages of 15-19 with a learner's or driver's license and at least 30 hours of driving experience
WHEN:
Saturday and Sunday, May 2-3, 2015
WHERE:
Mopar World Headquarters, Mopar Center Line Complex,
26000 Lawrence Avenue, Center Line, MI 48015
WHY:
To provide media with an inside view of the Mopar Road Ready program, designed to teach teens defensive driving techniques on a closed course in a controlled environment, including a companion experience for a parent or adult guardian who will actively participate. The goal is to prevent injuries and save lives by training and educating teenage drivers and their parents about the importance of safe and responsible driving
Through this collaborative effort, the three Mopar Road Ready events (Pomona, Calif., Gainesville, Fla., Center Line, Mich.) hope to impact more than 1,000 young drivers and their parents
MEDIA OPPORTUNITY:
Photo, video and an interview opportunity with Pietro Gorlier, President and CEO – Mopar Brand Service, Parts and Customer Care, FCA – Global, are available on Saturday, May 2, from 10 a.m. -12 noon
Also available for interviews is B.R.A.K.E.S. representative and instructor Doug Herbert, a NHRA Top Fuel champion and popular drag racing veteran, who founded the organization after losing his two sons in a highway accident
Preview interview opportunities are possible during set-up on Friday, May 1, upon request
B-roll video and photos from previous events available to media upon request
FOR MORE INFO:
Press release, photos and video b-roll available: http://media.chrysler.com/newsrelease.do?id=16494
Blog on Mopar Road Ready: http://blog.mopar.com/news/2014/11/mopar-putting-on-the-b-r-a-k-e-s/
Registration link for Mopar Road Ready program in Detroit: www.mopar.com/road-ready/detroit
CONTACT: Pat Caporali – Mopar pat.caporali@fcagroup.com 248.202.5841
ONSITE CONTACT: Ariel Gavilan – FCA ariel.gavilan@fcagroup.com 248.495.4645
For more information, please visit the FCA US LLC media site at http://media.fcanorthamerica.com.
Contact:
Ariel Gavilan
(248) 512-3404 (office)
(248) 495-4645 (cell)
ariel.gavilan@fcagroup.com
Pat Caporali
(248) 512-3156 (office)
(248) 202-5841 (cell)
pat.caporali@fcagroup.com
/PRNewswire -- April 23, 2015/
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/mopar-road-ready-program-to-help-teen-drivers-in-detroit-area-300071056.html
SOURCE FCA US LLC