The New York Times Company announced today that Dorothea Herrey has been
named senior vice president for The Times’s event business, NYT Live.
She will join The Times on June 1 from Dow Jones & Company and report to
Chief Revenue Officer Meredith Kopit Levien.
Ms. Herrey will assume responsibility for the commercial aspects of all
Times conferences, TimesTalks and other live events, including
production, marketing, digital representation and revenue generation
from sponsorship sales and delegate participation. She will work closely
on programming with Charles Duhigg, who last week was named senior
editor and the newsroom leader for live events. Together, they will
expand The Times’s existing global conferences and live programs and
identify new ideas for Times journalists to engage with thought leaders
on some of the key issues of the day in front of live audiences.
In making the announcement, Ms. Kopit Levien said, “Dorothea is a
dynamic executive with a strong background in both the live event
business and in developing alternative growth initiatives for media
companies. Her career has been deeply rooted in strategy, which makes
her perfectly suited to assume this important leadership position at NYT
Live, at a time when we are seeking to expand this global part of our
business.”
Ms. Herrey spent the last eight years at Dow Jones & Company, where
since 2008 she has been the head of The Wall Street Journal’s conference
business. Responsible for the launch and oversight of the business, she
leads the team that produces elite conferences for global leaders in
business, politics, technology and other fields. She joined Dow Jones in
2006, and, as director, Dow Jones Ventures, was charged with extending
the reach of various Dow Jones brands onto new platforms including
digital, print and video.
Prior to joining Dow Jones, Ms. Herrey spent several years at Rodale,
Inc., where she focused on new product development, business development
and strategic planning. Previously, she worked as a strategy consultant
at PricewaterhouseCoopers and as a venture capitalist at Scripps
Ventures. She began her career in the publishing industry, first at
Houghton Mifflin Harcourt and later at the literary agency ICM Partners.
Ms. Herrey graduated from Middlebury College and received an M.B.A. from
The Wharton School of the University of Pennsylvania.
The New York Times Company
The
New York Times Company (NYSE:NYT) is a global media organization
dedicated to enhancing society by creating, collecting and distributing
high-quality news and information. The company includes The New York
Times, International New York Times, NYTimes.com, INYT.com and related
properties. It is known globally for excellence in its journalism, and
innovation in its print and digital storytelling and its business model.
Follow news about the company at @NYTimesComm.
This press release can be downloaded from www.nytco.com
Copyright Business Wire 2015