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Avnet Electronics Marketing Names Kevin Yapp Senior Vice President of Digital Transformation

AVT

Avnet Electronics Marketing (EM), an operating group of Avnet, Inc. (NYSE: AVT), today announced that it has named Kevin Yapp as senior vice president of digital transformation, effective immediately.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20150713005369/en/

Kevin Yapp, Senior Vice President of Digital Transformation, Avnet Electronics Marketing (Photo: Bus ...

Kevin Yapp, Senior Vice President of Digital Transformation, Avnet Electronics Marketing (Photo: Business Wire)

In this newly created role, Yapp will be responsible for advancing Avnet EM’s digital strategy, including the evaluation of all new resources and investments. He will chair an EM-wide global digital project management organization (PMO) and will report directly to Avnet EM Global President Gerry Fay.

Click to Tweet: @avnetdesignwire bolsters digital strategy with new Vice President of Digital Transformation Kevin Yapp http://bit.ly/1ll33LR

“Kevin’s years of experience working in complex multi-channel environments globally will be a tremendous asset to Avnet as we continue to adapt our business model in order to augment our world-class design and supply chain solutions offerings with a differentiated online experience – providing the speed, flexibility and convenience our customers need to stay competitive,” said Gerry Fay, global president, Avnet Electronics Marketing. “With his successful e-commerce track record and creative approach, I am confident Kevin will further strengthen Avnet’s ability to deliver a consistent and meaningful digital user-experience around the world.”

From 2003 to 2015, Yapp served in a series of leadership roles at the UK-based Premier Farnell, including chief innovation officer, marketing director Europe and Asia Pacific, chief marketing officer and, most recently, chief strategy and marketing officer. Yapp graduated from Imperial College in London with a bachelor’s degree in Physics in 1987.

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About Avnet Electronics Marketing

Avnet Electronics Marketing is an operating group of Phoenix-based Avnet, Inc. that serves electronic original equipment manufacturers (EOEMs) and electronic manufacturing services (EMS) providers in more than 80 countries, distributing electronic components and embedded systems from leading manufacturers and providing associated design-chain, supply-chain and value-added integration services. The group's website is located at www.em.avnet.com.

About Avnet, Inc.

Avnet, Inc. (NYSE: AVT), a Fortune 500 company, is one of the largest distributors of electronic components, computer products and embedded technology serving customers globally. Avnet accelerates its partners' success by connecting the world's leading technology suppliers with a broad base of customers by providing cost-effective, value-added services and solutions. For the fiscal year ended June 28, 2014, Avnet generated revenue of $27.5 billion. For more information, visit www.avnet.com.

Avnet Electronics Marketing
Heidi Elliott, Senior Director, Marketing Programs
480-643-7584
Heidi.Elliott@Avnet.com



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