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Philadelphia Restaurant Drive Profits with Mobile POS NCR Silver

VYX

Platform’s ease of use ideal for ringing up truck sales, managing catering events

When taking over a 40-year-old Philadelphia restaurant and ice cream bar, Dalton Castano looked for a point-of-sale (POS) system that would quickly place orders and efficiently capture sales and inventory. Castano, who at the time was a young entrepreneur, also needed a solution that didn’t require an upfront investment.

He chose NCR SilverTM, a mobile POS system, because of its low monthly fee and ease of use. The simplicity of the solution allows Castano and his business partner to focus on growing and modernizing their restaurant - More Than Just Ice Cream – not dealing with slow, inefficient technology.

“When we took over the restaurant, we were still using an old, slow manual register,” said Castano. “We needed to upgrade to a faster point-of-sale system, but didn’t want to invest a lot in technology. We also didn’t need all the bells and whistles that would be overly complicated to use and expensive to maintain, so NCR Silver was a perfect match for our needs.”

Castano joined the More Than Just Ice Cream team 15 years ago and held various roles – from ice cream scooper to server – before becoming manager. He and his business partner, another long-time More Than Just Ice Cream employee, wanted to modernize the restaurant while maintaining its “laid-back vibe.”

“Dalton personifies the entrepreneur that NCR Small Business serves every day – the ambitious business owner who wants to focus on profitability and growth,” said Chris Poelma, president and general manager of NCR Small Business. “Restaurants, in particular, need a technology partner that can provide around-the-clock support and help them tackle IT challenges in a way that doesn’t impact customer service or revenue.”

Using NCR Silver has improved efficiency at the Philadelphia eatery and provided the restaurant with a more contemporary, up-to-date image.

“NCR Silver has helped us achieve our business goals,” Castano said. “In the future, we hope to take advantage of more of the solution’s available features, including its customer loyalty functionality and alternative payments options, such as Apple PayTM, to further enhance the customer experience.”

To learn more about NCR Silver’s features, visit www.ncrsilver.com, or call 1-877-630-9711. NCR Small Business provides live, 24/7 U.S.-based customer support for NCR Silver users. NCR Silver mobile POS runs in the cloud, uses consumer-friendly technology, works on Apple® devices running the latest iOS, and offers a POS solution catered to franchises as well.

About NCR Corporation

NCR Corporation (NYSE: NCR) is the global leader in consumer transaction technologies, turning everyday interactions with businesses into exceptional experiences. With its software, hardware, and portfolio of services, NCR enables more than 550 million transactions daily across retail, financial, travel, hospitality, telecom and technology, and small business. NCR solutions run the everyday transactions that make your life easier.

NCR is headquartered in Duluth, Georgia with over 30,000 employees and does business in 180 countries. NCR is a trademark of NCR Corporation in the United States and other countries. The company encourages investors to visit its web site which is updated regularly with financial and other important information about NCR.

Website: www.ncr.com; www.ncrsilver.com
Twitter: @NCRCorporation; @NCRSilver
Facebook: www.facebook.com/ncrcorp
LinkedIn: www.linkedin.com/company/ncr-corporation
YouTube: www.youtube.com/user/ncrcorporation

Apple, Apple Pay, iPhone, iPad and iPod touch are trademarks of Apple Inc., registered in the U.S. and other countries.

iOS is a trademark or registered trademark of Cisco in the U.S. and other countries and is used under license.

Arketi Group
Jackie Parker, 404-929-0091, ext. 220
jparker@arketi.com
or
NCR Corporation
Tim Henschel, 770-299-5100
tim.henschel@ncr.com



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