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Shopify Introduces Selling on Twitter with Buy Now

T.SHOP

Shopify merchants can now enable buy buttons on Facebook, Pinterest and Twitter

Shopify Inc. (“Shopify”) (NYSE:SHOP, TSX:SH), a leading cloud-based, multichannel commerce platform, today launched a partnership with Twitter to allow Shopify merchants to sell products directly on Twitter. Twitter’s “Buy Now” buttons will be available to U.S.-based Shopify merchants, at no additional cost, making it easier for them to get their products into their followers' hands.

“Many of our 175,000+ merchants already use Twitter to engage with their audience and now they can sell directly to them in real-time,” said Satish Kanwar, Director of Product, Shopify. “Today’s partnership means Shopify merchants are now among the first to use buy buttons on Facebook, Pinterest and Twitter.”

Shopify merchants can start selling their products on Twitter by adding the Twitter sales channel so that any product tweeted from a merchant’s store will automatically include a buy button. Shoppers can buy products directly within their timeline on desktop, iPhone and Android. All Twitter orders, as well as product and customer details, will automatically be synchronized with Shopify.

To learn more about Shopify’s Twitter offering and to sign up, visit: shopify.com/twitter

Recently, Shopify announced a partnership with Facebook to introduce the Shop Section on Facebook Pages and the Facebook “Buy” call-to-action button. In June, Shopify announced that its merchants can sell on Pinterest using Buyable Pins. For more information, visit: press.shopify.com/releases.

About Shopify
Shopify is a leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up and manage their stores across multiple sales channels, including web, mobile, social media such as Pinterest and Facebook, brick-and-mortar locations, and pop-up shops. The platform also provides a merchant with a powerful back-office and a single view of their business. The Shopify platform was engineered for reliability and scale, using enterprise-level technology made available to businesses of all sizes. Shopify currently powers over 175,000 businesses in approximately 150 countries, including: Tesla Motors, Budweiser, Wikipedia, LA Lakers, the New York Stock Exchange, GoldieBlox, and many more.

Shopify Inc.
Janet Park, 416-238-6705 x 1021
Public Relations Manager
press@shopify.com