NCR and AMB Sports & Entertainment continue strategic partnership to
deliver a software driven, hardware enabled exceptional fan experience
NCR Corporation (NYSE: NCR), the global leader in consumer transaction
technologies, announced today it will be one of the 14 founding partners
of the Mercedes-Benz Stadium set to open in 2017. The agreement
continues a multi-year relationship between NCR and AMB Sports &
Entertainment (AMBSE), comprised of the Atlanta Falcons, Atlanta United
and Mercedes-Benz Stadium. The agreement underscores the company's
investment in the Atlanta community, where NCR is headquartered.
“Through our partnership with AMBSE and the Arthur M. Blank Family
Foundation, we are thrilled by the opportunity to expand our commitment
to the citizens of Atlanta and play a role in transforming the local
Westside neighborhood,” said Bill Nuti, CEO and chairman of NCR
Corporation. “As a founding partner of the Mercedes-Benz Stadium, NCR
looks forward to continuing our partnership with the Atlanta Falcons and
welcoming and partnering with Atlanta's new Major League Soccer team,
Atlanta United.”
As the Official Consumer Transaction Technology Provider for the new
Mercedes-Benz Stadium, NCR will heighten the fan experience through its
POS, wayfinding, kitchen system and digital menu technologies. With its
hardware, software and mobile solutions, NCR extends the fan experience
far beyond the field.
“NCR has proven its ability to provide a truly transformative customer
experience,” said Rich McKay, president & CEO of the Atlanta Falcons.
“We are excited by the prospect of showcasing NCR’s next-generation
consumer transaction technologies in the new Mercedes-Benz Stadium as we
reimagine the fan experience.”
NCR announced a formal partnership with the Falcons in 2013, providing
POS software for Falcons’ merchandise including mobile point of sale to
the Falcons, creating innovative experiences such as in-suite ordering
and post-game merchandise pickup. Wayfinding touchscreen technology from
NCR also helped fans navigate Falcons game days. The two organizations
partnered on a variety of community initiatives including an internship
program that will continue through the 2015 season.
About NCR Corporation
NCR Corporation (NYSE: NCR) is the global leader in consumer transaction
technologies, turning everyday interactions with businesses into
exceptional experiences. With its software, hardware, and portfolio of
services, NCR enables more than 550 million transactions daily across
retail, financial, travel, hospitality, telecom and technology, and
small business. NCR solutions run the everyday transactions that make
your life easier.
NCR is headquartered in Duluth, Georgia with over 30,000 employees and
does business in 180 countries. NCR is a trademark of NCR Corporation in
the United States and other countries.
Web site: www.ncr.com
Twitter:
@NCRCorporation
Facebook:
www.facebook.com/ncrcorp
LinkedIn:
www.linkedin.com/company/ncr-corporation
YouTube:
www.youtube.com/user/ncrcorporation
About Mercedes-Benz Stadium
The new home of the Atlanta Falcons and Atlanta United, Mercedes-Benz
stadium will open in spring 2017. The multi-purpose venue will feature
flexible capacity that can expand to up to 83,000 seats; a retractable
roof structure inspired by the oculus in the ancient Rome Pantheon;
views of the Atlanta skyline; a 360-degree HD video halo board that, at
nearly six stories tall and 1,100 linear feet in diameter, will be the
largest in the NFL and the world; an exterior fan plaza that will
provide fans with pre- and post-game entertainment; and a technology
lounge offering a unique game-day experience full of media content and
full game-day immersion.
For more information on Mercedes-Benz stadium and to view project
renderings, photos and construction progress, visit www.mercedesbenzstadium.com
and follow #MBStadium.
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