UE Brings Music to the Streets with its Rabbit Eye Movement Limited
Edition UE BOOM 2
Ultimate Ears announced today the next artist-edition UE mobile speaker,
designed by Austrian graffiti illustrator Nychos.
The acoustic skin of the limited-edition Rabbit
Eye Movement UE BOOM 2 is covered in Nychos’ bold, unexpected
illustrations, which bring even more energy to the powerful sound of UE
BOOM 2.
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Limited-Edition Nychos Rabbit Eye Movement UE BOOM 2 (Photo: Business Wire)
Nychos’ distinctive style draws inspiration from his background growing
up in a hunting family in Austria, coupled with his childhood interests
in cartoons and heavy metal music. His reimagined anatomical dissections
and cross sections have defined his work as an urban artist and his
Rabbit Eye Movement – a movement Nychos started to nourish urban art.
“Through my art movement, I try to encourage urban art and those behind
it,” Nychos said. “By collaborating with Ultimate Ears, it’s awesome to
bring street art to a speaker that then brings music and ultimately
creative inspiration to the world.”
Leading the way in customization since 2013, UE has been one of the only
brands to bring art onto its products by working with stand-out artists,
giving them an opportunity to use the acoustic skin as their canvas.
Through such collaborations, Ultimate Ears celebrates mixing art and
music by bringing them together, out in the world.
“Nychos is always finding ways to stay fresh and wild in his art; he
doesn’t keep his art on a wall in a room; he takes it to the streets and
shares it with people,” said Rory Dooley, general manager of Ultimate
Ears. “We want people to do the same with their music by being bold and
taking music everywhere. We’re thrilled to work with an artist who has
the same vision.”
Pricing and Availability
A limited number of Rabbit Eye Movement Edition UE BOOM 2 speakers are
expected to be available in North America and select countries in Europe
beginning January 2016, for a suggested retail price of $199.99. For
more information, please visit www.ultimateears.com.
To find out more about Nychos, please visit https://rabbiteyemovement.at/.
About Nychos
The founder of Rabbit Eye Movement (REM), Nikolaus Nychos is an urban
art and graffiti illustrator based in Vienna, Austria. Growing up in a
hunting family and confronted with anatomy at a young age, coupled with
his interest in cartoons and heavy metal, Nychos’ bold and distinctive
style and use of cross sections of human and animal anatomies stand out.
Originating as a street art concept in 2005, Nychos’ Rabbit Eye Movement
has evolved into an homage to all the “Rabbits” active in the Urban Art
Movement, independent of what kind of mission they are following. You
can see more of Nychos’ distinctive style at https://rabbiteyemovement.at/
or follow Nychos on Twitter @nychos
and Instagram @nychos.
About Ultimate Ears
Ultimate Ears is transforming the way people experience music, together,
out in the world. UE first revolutionized the way artists interact with
their concert audiences by reinventing the on-stage monitor, turning it
into a custom-fitted earphone. Today, Ultimate Ears continues stronger
than ever with its award-winning family of wireless speakers that are
designed for people, their friends and wherever life takes them. And
with new features and experiences regularly released through software
updates, UE speakers just keep getting better. For more information,
please visit www.ultimateears.com. #MakeMusicSocial
Ultimate Ears, the Ultimate Ears logo, and other marks are registered in
Switzerland and other countries. All other trademarks are the property
of their respective owners. For more information about Ultimate Ears and
its products, visit the company’s website at www.ultimateears.com.
(LOGIIR)
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