CANNES, France and NEW YORK, June 8,
2016 /PRNewswire/ -- McCann Worldgroup and The Paley Center for Media are proud to present the second installment of
their "Creativity is the Only Way to Survive" seminar at the 2016 Cannes Lions Festival, bringing together three of Hollywood's hottest comedic stars and producers for an insightful look at how they continue to win over
audiences.
In a slightly off-kilter meeting of the minds, Rashida Jones (Angie Tribeca, Parks
& Recreation) and Keegan-Michael Key (Keanu, Key & Peele) will share
their secret sources of creative inspiration. Together with moderator Rob Delaney
(Catastrophe), these actors, writers, and producers, will flip the script on comedic storytelling and the creative
process, sounding off on how the power of humor can shine a light on important issues and lead to winning results.
"Leading the discussion about the cultural, creative, and social significance of media is at the core of The Paley Center for
Media's mission, so we're thrilled to partner with McCann Worldgroup to present our 2016 Cannes Lions event, centered around
creativity in media, with three of Hollywood's most influential and innovative comedic stars,"
said Maureen J. Reidy, President and CEO of The Paley Center for Media.
"Creativity isn't just an award show word, it's how the world solves really hard problems," said Rob
Reilly, Global Creative Chairman, McCann Worldgroup, who will be introducing the seminar.
"Thanks to our great friends at The Paley Center for Media, we are fortunate to bring three extraordinarily, talented artists to
the stage in a powerful demonstration of why creativity is the only way to survive as artists in entertainment."
WHO:
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Rashida Jones – actor, writer, producer, director; star of TBS'
Angie Tribeca
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Keegan-Michael Key – writer, actor, producer; star of Keanu
and Comedy Central's Key and Peele
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Moderated by Rob Delaney – writer,
stand-up comedian; co-creator and star of Catastrophe on Amazon and the UK's Channel 4
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WHEN:
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Thursday, June 23, 2016, 13:00-13:45
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WHERE:
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Palais Des Festival | Lumiere Theatre
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Boulevard de la Croisette, 06400 Cannes, France
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MEDIA
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CONTACT:
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Deborah Zdobinski | 917.689.8323 |Deborah.Zdobinski@mccann.com
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About Rashida Jones
With her versatility in both comedic and dramatic roles, and her growing presence in Hollywood as a screenwriter and producer, Rashida Jones has established
herself as one of the industry's brightest stars. She currently stars in the critically acclaimed comedy, "Angie Tribeca." The
second season premiered on June 6th on TBS. Upcoming, Rashida will executive produce the TNT
dramedy "Claws" with Will McCormack. They also wrote on Pixar's "Toy Story 4." The duo co-wrote,
executive produced and starred in "Celeste and Jesse Forever." They founded their production company, Le
Train Train and co-produced "Mix" and "A to Z." Jones also produced the Emmy-nominated Netflix documentary "Hot Girls
Wanted." Her film credits include "Cuban Fury," "The Muppets"," "The Big Year," "Monogamy," "The Social Network," and "I
Love You, Man." Television credits include "Parks and Recreation," "The Office," "Boston Public," "Wanted," "Unhitched," "Freaks
and Geeks," "The Chappelle Show" and "NY-LON." Jones has directed three music videos: "Crime" by Mayer Hawthorne featuring
Kendrick Lamar, "Brave" by Sara Bareilles, and she co-directed
"Flip and Rewind" by Rashida Jones. She is an advocate for the International Rescue Committee
and on the board of Peace First.
About Keegan-Michael Key
As an award-winning actor, writer, and creator, Keegan-Michael Key has become one of
the most creative voices in Hollywood. Key is the co-creator and co-star of Comedy Central's
"Key & Peele" with Jordan Peele. For his work on the show, Key was nominated for five 2015
Emmy Awards, two 2016 NAACP Image Awards, and one 2016 Screen Actors' Guild Award. The show won a 2014 Peabody Award and an
American Comedy Award for "Best Alternative Comedy Series." Key was named among TIME's "Most Influential People of 2014." In
film, Key recently starred in, and co-produced Keanu. He was also seen in Vacation, Pitch Perfect 2 and Horrible Bosses 2. Key
voiced roles in Hotel Transylvania 2 and Angry Birds. Upcoming films include Don't Think Twice, Storks and Why Him? Key,
along with Peele, is currently developing Substitute Teacher based on the popular "Key & Peele" sketch. The duo is also
producing Police Academy. On television, Key has recurred on "Fargo," "Playing House,"
"Children's Hospital," and "Parks & Rec." He was also a series regular on "MADtv" for six seasons.
About Rob Delaney
Rob Delaney is a writer and stand-up comedian. He most recently co-created and
co-starred in the acclaimed television series "Catastrophe" with Sharon Horgan available in the UK
on Channel 4 and in the US on Amazon. Delaney's television credits include Comedy Central's Key & Peele, Burning Love,
and TBS' Cougartown. Rob was named one of Variety's "Top 10 Comics to Watch" for 2012. In 2013, Random House published his
first novel: Rob Delaney: Mother. Wife. Sister. Human. Warrior. Falcon. Yardstick. Turban.
Cabbage. His debut one hour special, Rob Delaney: Live at the Bowery Ballroom, is available on
Netflix and from Comedy Central Records. Originally from Boston, Delaney is a graduate of
NYU's Tisch School of the Arts.
About McCann Worldgroup
McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing services company with
24,000 employees in more than 100 countries, comprising McCann Erickson (advertising), MRM//McCann
(digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health
(professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public
relations), FutureBrand (consulting/design), ChaseDesign (shopper marketing) and PMK-BNC (entertainment/brand/popular
culture).
About The Paley Center for Media
The Paley Center for Media, a 501(c)(3) nonprofit organization with locations in New York and Los Angeles, leads the discussion
about the cultural, creative, and social significance of television, radio, and emerging platforms for the professional community
and media-interested public. Drawing upon its curatorial expertise, an international collection, and close relationships with the
leaders of the media community, the Paley Center examines the intersections between media and society. The general public can
access the collection and participate in programs that explore and celebrate the creativity, the innovations, the personalities,
and the leaders who are shaping media. Through global programs of its Media Council and International Council, the Paley Center
also serves as a neutral setting where media professionals can engage in discussion and debate about the evolving media
landscape. Previously known as The Museum of Television & Radio, the Paley Center was founded in 1975 by William S. Paley, a
pioneering innovator in the industry. For more information, please visit paleycenter.org.
About the 63rd Cannes Lions International Festival of Creativity, 18-25 June 2016,
Cannes, France
Cannes Lions, The International Festival of Creativity, has been the home of great ideas since 1954. Over 62 years, it's grown
into an eight-day programme of inspiration, celebration, learning and networking, driven by the belief that creativity is a force
for business, for change and for good. With more than 15,000 delegates from nearly 100 countries now attending the Festival each
year, it's a global meeting-place where branded communications professionals can connect, share and discover. The world's most
coveted creative accolades, The Lions, are judged and presented at the Festival. More than 40,000 submissions across 23
categories are rigorously assessed by respected industry representatives, exhibited onsite and then awarded during a number of
ceremonies. During the Festival week, selected programme content and awards are also channelled into 3 specialist events – Lions
Health, Lions Innovation and Lions Entertainment – catering to industry sectors.
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SOURCE McCann Worldgroup