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KonaRed Continues Sales Growth with Expansion of Distribution Network and New Authorizations at Key Retailers

KRED | June 21, 2016

PR Newswire

KOLOA, Hawaii, June 21, 2016

KOLOA, Hawaii, June 21, 2016 /PRNewswire/ -- KonaRed Corporation (OTCQB: KRED), a pioneer of the coffee fruit category and manufacturers of premium Hawaiian coffee products, today reported continued fast growth of its Cold Brew Coffee beverage line. The Company also announced its three varieties of Cold Brew Coffees will be soon be available in over 340 Vons, Albertsons and Pavilions in Southern California, starting in July.

KonaRed Ready to Drink Cold Brew Coffee infused with Hawaiian Coffee Fruit (PRNewsFoto/KonaRed Corporation)

KonaRed's President & COO, Kyle Redfield commented, "Our Cold Brew Coffee line is continuing to grow rapidly. We are successfully expanding our distribution regions and have recently secured new authorizations at another group of major retail store chains. We expect these new authorizations alone will grow our sales another 30% in the immediate future. Along with these new store placements we continue to see the product jumping off of shelves at record pace. The re-ordering, or 'turns', on our new Cold Brew Coffees are like nothing we, or the retailers, have seen before."

KonaRed offers Original, Hawaiian Vanilla and Espresso Cold Brew flavors in 12oz glass bottles with eye-catching labels. The beverages are refreshing, ready-to-drink coffees based on premium coffee beans and functional Hawaiian coffee fruit. This healthy innovative coffee is like nothing seen before and is created in a process where roasted and ground coffee beans are steeped in cold water for over 16 hours, resulting in a delicious, low acid, highly caffeinated craft coffee experience.

Mr. Redfield continued, "The Cold Brew Coffee space is going to continue to see massive growth this year, and we are at the forefront of that with our current and growing retail footprint. The real icing on the cake for us over the last 30 days has been the rave reviews received from the market place. Corporate buyers and consumers alike are saying KonaRed is one of the best new products they're seeing this summer. In fact, our Hawaiian Vanilla Cold Brew Coffee took home a prestigious Bev Star award from Beverage World Magazine in June. We continue to predict our Cold Brew Coffees will become our dominant product going forward. We find ourselves in the right place at the right time."

About KonaRed Corporation

KonaRed® Corporation is the pioneer of the USA Grown, Hawaiian Coffee Fruit. The company oversees a vertically integrated supply chain which starts with the highest quality Coffee and Coffee Fruit from Kona, Hawaii. The Company produces three Ready to Drink ('RTD') Cold Brew Coffee varieties, plus its well established RTD Antioxidant Juices, 100% Hawaiian Coffee Fruit Powders and three varieties of Kona Coffee Beans. The Company also has an industrial ingredients division. KonaRed products are sold throughout the U.S. and can be found in select Kroger, Safeway, Vitamin Shoppe, Target, Whole Foods, 7-Eleven and soon, Vons, Albertsons, Pavilions and many other retail outlets. More information about KonaRed and its products can be found at www.konared.com.

Forward Looking Statements

Certain information contained in this press release, including any information as to our strategy, plans or future financial or operating performance and other statements that express management's expectations or estimates of future performance, constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, are forward-looking statements. The words "believe," "expect," "will," "anticipate," "contemplate," "target," "plan," "continue," "budget," "may," "intend," "estimate," "project" and similar expressions identify forward-looking statements. Forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, certain delays beyond the company's control with respect to its plans or operations. Our actual results may differ materially from the results anticipated in these forward-looking statements due to a variety of factors, including, without limitation those set forth as "Risk Factors" in our filings with the SEC which can be found at www.sec.gov. There may be other factors not mentioned above or included in the Company's SEC filings that may cause actual results to differ materially from those projected in any forward-looking statement. The Company disclaims any intention or obligation to update or revise any forward-looking statements whether as a result of new information, future events or otherwise, except as required by applicable law.