Papa John’s Leads the Pizza Category in Customer Satisfaction and Product Quality
Ranked #1 in customer satisfaction among QSR pizza chains in annual American Customer Satisfaction Index
(ACSI) report for 15th time in 17 years
Papa John's International, Inc. (NASDAQ: PZZA) continues to set the bar high among quick-service
restaurants and pizza chains. According to the 2016 American Customer Satisfaction Index (ACSI) that was released today, Papa John’s ranked first among QSR-pizza
brands in customer satisfaction and product quality, while also ranking second overall among limited service restaurants. This
year’s recognition marks the 15th time out of the previous 17 years that the Louisville-based pizza chain led the pizza
industry in overall customer satisfaction.
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"At Papa John's, it all comes down to better ingredients – and our most important ingredient is our people. We take care of our
people, who in turn go above and beyond to take care of customers. This simple, yet winning formula works because we are never
satisfied with good enough,” said “Papa John” Schnatter, Founder, Chairman and CEO of Papa John’s International. “From
employee development, such as our 'Driver to CEO' program, to the Clean Label initiative, Papa John's is committed every day to
providing a better experience for our team member and customers."
Papa John's earned the highest marks in customer satisfaction and product quality among quick-service pizza restaurants in the
individual ACSI ratings. It also improved its overall ASCI score from the previous year, rising four points. These measures are
included in the ACSI surveys sent to limited service restaurant customers in the first quarter of 2016. Papa John's dedication to
quality is reinforced by its financial investment of over $100 million annually to provide superior product to its customers. Papa John’s is the first national pizza
delivery chain to announce the removal of: preservatives like MSG, BHA and BHT; cellulose and partially hydrogenated oils;
artificial flavors and synthetic colors and the removal of High Fructose Corn Syrup across the entire food menu.
About ACSI Survey
ACSI uses customer interviews as input to a multi-equation econometric model developed at the University of Michigan's Ross
School of Business. The ACSI model is a cause-and-effect model with indices for drivers of satisfaction on one side (customer
expectations, perceived quality and perceived value), satisfaction (ACSI) in the center, and outcomes of satisfaction on the other
side (customer complaints and customer loyalty, including customer retention and price tolerance). Indexes are reported on a 0 to
100 scale.
About Papa John's
Headquartered in Louisville, Kentucky, Papa John's International, Inc. (NASDAQ: PZZA) is the world's
third-largest pizza delivery company. For 15 of the past 17 years, consumers have rated Papa John's No. 1 in customer satisfaction
among all national pizza chains in the American Customer Satisfaction Index (ACSI). Papa John's is the Official Pizza
of Major League Baseball, Proud Sponsor of Major League Baseball and Supporting Sponsor of the
Major League Baseball Play Ball Initiative. For more information about the company or to order pizza online, visit Papa
John's at www.papajohns.com. Also visit us on Facebook at www.facebook.com/PapaJohns, Twitter at www.twitter.com/PapaJohns, YouTube at www.youtube.com/user/papajohns, Instagram at www.instagram.com/papajohns, Pinterest at www.pinterest.com/papajohnspizza, and Vine at www.vine.co/papajohns. Looking to be a part of something Better? Learn more about franchising with Papa John's
at www.papajohns.com/franchise.
About ACSI
The American Customer Satisfaction Index (ACSI) is a national economic indicator of customer evaluations of the quality of
products and services available to household consumers in the United States. The ACSI uses data from interviews with roughly
70,000 customers annually as inputs to an econometric model for measuring customer satisfaction with more than 225 companies in 43
industries and 10 economic sectors, as well as over 100 services, programs, and websites of federal government agencies.
ACSI results are released on a monthly basis, with all measures reported using a scale of 0 to 100. ACSI data have proven to be
strongly related to a number of essential indicators of micro and macroeconomic performance. For example, firms with higher levels
of customer satisfaction tend to have higher earnings and stock returns relative to competitors. Stock portfolios based on
companies that show strong performance in ACSI deliver excess returns in up markets as well as down markets. And, at the macro
level, customer satisfaction has been shown to be predictive of both consumer spending and gross domestic product growth. The Index
was founded at the University of Michigan's Ross School of Business and is produced by ACSI LLC. The ACSI can be
found on the Web at www.theacsi.org.
Papa John’s International, Inc.
Peter Collins, 502-261-4233
peter_collins@papajohns.com
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