Avnet Enhances Solutions Specialist Support for Channel Ecosystem Worldwide
450+ specialists dedicated to accelerate growth in cloud, cognitive computing, data analytics, IOT, mobility, security and
enterprise networking
Avnet, Inc. (NYSE: AVT), a leading global technology distributor, today unveiled a solutions specialist approach worldwide to
accelerate growth in software-driven technologies. Avnet has dedicated more than 450 solutions specialists to empower the channel
to capitalize on cloud, cognitive computing, data analytics, the internet of things (IOT), mobility, security and enterprise
networking.
Avnet has a proven track record through its core data center business that specialization differentiates partners from their
competitors and drives profitable growth. Through the creation of new specialist business units, Avnet builds on the success it and
its channel ecosystem have already achieved, from vertical market solutions practices in the Americas, to the Security and
Networking Solutions business in EMEA, to cloud solutions around the world.
“Avnet is directing significant energy, resources and investments toward the technologies that will define the future,” said
Patrick Zammit, global president for Avnet Technology Solutions. “I believe the best way to do this is through a more specialized approach. We are
evolving into a solutions specialist to ensure that Avnet, along with our suppliers and partners, continues to meet our customers’
needs in a rapidly changing market. It will allow us to capitalize on next-generation technologies while optimizing our support for
data center technologies, whether legacy or new.”
The specialist business units are:
- Data Center Solutions
- Cloud Solutions
- Security and Enterprise Networking Solutions
- Data Analytics, Cognitive Computing and IOT Solutions
- Mobility Solutions
Additionally, in EMEA and the Americas a sixth specialist business unit, Education Services, focuses on flexible training
solutions with a portfolio of offerings across Avnet suppliers.
The specialist business units are similar in structure globally; however, they are led regionally to accelerate execution and
align with local partner needs related to Avnet’s portfolio and technical capabilities. As part of the new solutions specialist
approach, Avnet provides its business partners with dedicated expertise whether the partner is focused on a single technology or
requires solutions comprising multiple technologies. Those in Avnet’s channel ecosystem can expect to see more proprietary tools,
services and solutions around the next-generation technologies, such as the Avnet Cloud Marketplace and Avnet’s innovative IOT collaborations.
“Today’s customers expect their partners to understand business outcomes and the software, services and hardware needed to
deliver results. Our solutions specialist approach empowers Avnet’s partners with the dedicated resources, sales support and
technical expertise needed to transform their business while driving long-term success for themselves and their customers. It also
builds upon our ability to create brand preference, accelerate adoption and grow market share for technology vendors,” Zammit said.
“The solutions specialist approach gives our partners and suppliers the best of both worlds: a business solutions mindset coupled
with deep technical expertise in the data center and next-generation technologies.”
To enhance its ability to provide complete solutions that solve business challenges, Avnet will also strategically expand its
channel ecosystem to include new customers and technology vendors. To learn more about joining the Avnet community, technology
vendors, independent software vendors, service providers, solution providers, systems integrators and value-added resellers (VARs)
are invited to contact Avnet at: solutionsspecialist@avnet.com.
Follow Avnet on Twitter: @Avnet; @AvnetTSGlobal; @AvnetAdvantage; @AvnetTSAPAC; @Avnet_TS_EMEA; @AvnetLAC
Connect with Avnet on LinkedIn or Facebook: http://www.linkedin.com/company/avnet or http://www.facebook.com/AvnetInc.
For more information on Avnet Technology Solutions, please visit: ats.avnet.com.
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All brands and trade names are trademarks or registered trademarks, and are the properties of their respective owners. Avnet
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About Avnet, Inc.
From components to cloud and design to disposal, Avnet, Inc. (NYSE: AVT) accelerates the success of customers who build, sell and use technology globally by providing them with a
comprehensive portfolio of innovative products, services and solutions. Avnet is a Fortune 500 company with revenues of $27.9
billion for the fiscal year 2015. For more information, visit www.avnet.com.
Americas
Brodeur Partners, for Avnet
Marcia Chapman
+1-480-308-0284
mchapman@brodeur.com
or
EMEA
onechocolate communications, for Avnet Technology Solutions, EMEA
Stacey Thorpe / Ellis Reid
+44 207 437 0227
avnetemea@onechocolatecomms.co.uk
or
Asia Pacific
EASTWEST PR, for Avnet Technology Solutions, APAC
Melinda Ilagan
65-6222-0306
melinda@eastwestpr.com
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