By
Motorola's own admission, Apple Inc. (NASDAQ: AAPL) "knocked us off our perch" nearly a full decade ago when Steve Jobs
introduced the first ever iPhone. The iPhone "changed everything," and Apple was both the "rebel" and "challenger."
But that was then, and this is now. By pleading to consumers that Apple's glory days may be behind it, the company wants
consumers to "skip the sevens" and buy its new Moto Z phone.
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Motorola said other smartphone manufacturers have been busy focusing on "incremental improvements," such as increasing the
display size by fractions of an in ch and boosting a camera by a few megapixels.
At the same time, Motorola has "reimagined what the smartphone can be."
The Moto Z with Moto Mods doesn't come equipped with just a "slightly better camera," rather it boasts a Hasselblad with 10x
optical zoom. Forget about small speakers, the phone packs JBL stereo sound.
No more being stuck with a 5-inch screen, as the Moto Z can turn any flat surface into a 70-inch big screen.
"Our industry was built on thinking differently. Some have forgotten. So for now, we'll carry the torch. Different is better,"
Motorola stated.
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