SANTA CLARA, Calif., Sept. 22, 2016 /PRNewswire/
-- Millennials are a key factor turning up the heat in America's hottest housing markets, says a new report from realtor.com®. Fueled by large populations of millennials attracted
to affordable prices and strong job markets, top ZIP codes, led by Watuaga,
Texas (76148) and Pleasant Hill, Calif. (94523), are rising above 32,000 others to make up realtor.com®'s hottest ZIP
codes of 2016. Realtor.com® is a leading online real estate destination operated by News Corp [NASDAQ: NWS, NWSA]; [ASX: NWS,
NWSLV] subsidiary Move, Inc.
The top ten ZIP codes include: 76148 (Watauga, Texas) a suburb of Fort Worth; 94523 (Pleasant Hill, Calif.); 80233 (Northglenn, Colo.) part of the Denver metro; 80916 (Colorado Springs, Colo.); 78247 (San Antonio); 94954 (Petaluma, Calif.); 02176 (Melrose, Mass.); 63126 (Crestwood, Mo.); 97222 (Milwaukie, Ore.) a suburb of Portland; and 92104 (North Park, Calif.) a town in San Diego. The complete
ranking and market details are available at research.realtor.com.
Realtor.com® ranked the list based on the time it takes properties to sell and how frequently homes are viewed in each ZIP
code. Homes in this year's top 20 hottest markets sell in an average of 25 days – just over three weeks – 53 days faster than the
rest of the country. Realtor.com® users view homes in these markets almost four times more often than homes in the rest of the
country.
The 2016 hottest ZIP codes report underscores the role that large populations of millennials, the ability to purchase within
expensive housing markets, as well as strong job markets and steady salaries play in the interest shown for these highly
competitive locales.
"Homes for sale in this year's hottest ZIP codes are selling almost as quickly as they hit the market," said Jonathan Smoke, chief economist for realtor.com®. "While millennials are usually a significant presence in
most markets, their sheer size and buying power have made them a force to be reckoned with in these hot ZIP codes and given them
the power to shift supply and demand dynamics."
Larger than normal millennial populations empowered by economic growth
Millennials, who are the largest generation in U.S. history, represent an even greater share of the population in most of the
top 10 hottest zips. In ZIPs such as Northglenn, Colo. (80233), Colorado Springs, Colo. (80916), and North Park, Calif. (92104) the 25-34 age millennial population is
beating the U.S. average by 1.8, 1.4, and 1.2 times, respectively.
Although first time buyers usually have more limited incomes than other buyers, millennials in these areas are more likely to
earn in excess of six figures. In the top 10 hottest markets, the share of millennials earning more than $100,000 is 1.8 times higher than the U.S. overall. This is especially true for Pleasant Hill, Calif. (94523), Petaluma, Calif. (94954), and Melrose, Mass. (02176) where the share of millennials earnings $100,000 is
2.1, 2.2, and 2 times, respectively, as great as the national share.
Strong job markets drive household growth
The top 10 hottest ZIP codes are also located in counties with robust employment opportunities. Collectively the top 10
hottest ZIPs are seeing average job growth of 2.3 percent this year, which is 35 percent stronger than the national rate. They
have an average unemployment rate of 3.8 percent, which is more than 100 basis points lower than the U.S. overall. Adams
County, Colo. – home to No. 3 on the list, Northglenn – has the lowest unemployment rate at 2.9
percent.
These hot areas are also magnets for people relocating, expanding their families and moving out on their own – also known as
population and household growth. Over the last five years, the top 10 hottest ZIP codes have seen an average of 6 percent growth
in households, which is 20 percent stronger than the national average. Northglenn (80233) and
Colorado Springs (80916) have seen growth at more than twice the national average.
Opportunity to purchase into more expensive housing markets
One of the largest drivers in the top 10 hottest markets is home prices. The median price for a home in the top
10 hottest markets is $331,000, which is 36 percent higher than the national median of $243,000. While that may seem expensive, these areas represent less expensive neighborhoods that give buyers a
chance to live in or close to expensive housing markets.
When compared to their surrounding areas, these ZIPs offer prices that are 19 percent and 22 percent less expensive than
their surrounding counties and metro areas, respectively. This is especially true for ZIP codes such as Watauga, Texas (76148), Colorado Springs, Colo. (80916), and Milwaukie, Ore. (97222) where prices are 48, 47, and 35 percent lower their respective counties.
Market Highlights – Top 10 Hottest ZIP Codes
1. 76148 – Watauga, Texas – An inner suburb of Fort Worth, Watauga is a youthful and relatively dense community, with easy
access to a great restaurant and craft brewery scene, cultural offerings like the Modern Art Museum of Fort Worth – plus two football powerhouses nearby, the Dallas Cowboys and Texas
Christian University. The dominant buyer segment in Watauga is millennials, and including
the many millennials in ZIP 76148 that are already homeowners, the age group makes up 65 percent of the total population of
owners in the area. Homes in Watauga sell in 17 days, almost 30 percent faster than last year, with a median price listing of
$137,000, up 16.4 percent over last year, and the area has experienced 3 percent job growth, plus
28,000 jobs, over last year.
2. 94523 – Pleasant Hill, Calif. – Located in San Francisco's East Bay, Pleasant Hill boasts a beautiful downtown area
with parks and highly ranked public schools, making it highly desirable for home buyers and a central location for commuters.
The dominant buying group in this ZIP is 35 to 44 year olds, which make up 31 percent of buyers, but millennials are
a close second holding 26 percent of mortgages. Forty-two percent of millennials in this area make over $100,000, which is two times the norm for millennials in the U.S. Homes in
Pleasant Hill sell in 19 days, 30 percent faster than last year, with a median list price of $630,000, up almost 4 percent for the year. The area is experiencing 2 percent job growth, which will translate
into 7,200 jobs created.
3. 80233 – Northglenn, Colo. – ZIP code 80233, which covers
parts of Northglenn and Thornton, Colo., outside Denver, is a perfect locale for families who enjoy an active lifestyle as its home to parts of the Greenway
Trail System and 26 parks, and is located in one of the most distinguished school districts in Colorado. Thirty-six percent
of mortgages in Northglenn are made up of millennials and they are the dominant home buyer in
the area. Homes in Northglenn sell in just over a week – 11 days, which is 20, 29, and 67 days faster than the county,
metro and the U.S., respectively. The median list price in Northglenn is $278,000, up 16.5 percent from last year, and the area has experienced 3 percent job growth, plus 7,900 jobs,
over last year.
4. 80916 – Colorado Springs, Colo. – ZIP code 80916 is an
outdoor enthusiast's dream, with mountains, canyons, springs, and within an hour and a half drive of popular Rocky Mountain
attractions like Pike's Peak. The city has a cost of living 7 percent below the national
average. Not only are millennials the dominant buyer segment in the area, they make up 27 percent of the household population in
this ZIP – that's 1.4 times more than the surrounding county and 1.8 times more than the U.S. average. Homes
in Colorado Springs sell 17 in days, more than 50 percent faster than last year, with a median list price of $178,000, up 12.1 percent year over year, and the area has experienced 2 percent job growth, adding 7,200
jobs.
5. 78247 – San Antonio – ZIP 78247 has moved up a
notch from No. 6 last year and is one of the most affordable big cities in the U.S., with a cost of living well below the
national average; it's home to the nearly 1,000-acre McAllister Park and popular disc golf course
at McClain Park. Millennials are the dominant segment of home buyers in the area making up 36 percent of mortgages. Additionally,
many millennials in San Antonio are already homeowners and have a homeownership rate of 61
percent, which is 1.6 times and 1.5 times greater than the county and U.S., respectively. Homes in San
Antonio sell in 28 days, with a median listing price of $184,000, up 5.8 percent year over
year. The area has experienced 3 percent job growth, over last year and currently has an unemployment rate of 3.6 percent and
trending higher.
6. 94954 – Petaluma, Calif. − Known as the southern
gateway to Sonoma County and with an old traditional downtown and small-town feel, Petaluma is within a short distance to both San Francisco and Marin County. Buyers between 35 and 44 years old make up 27 percent of mortgages in the area, and
millennials are not far behind with a mortgage share of 25 percent. Homes in
Petaluma sell in 27 days, 9.2 percent faster than last year, with a median list price for the area at $596,000, up 5.7 percent year over year. The area has experienced 2 percent job growth, plus 4,000 jobs, over
last year.
7. 02176 – Melrose, Mass. – Ranked as the hottest ZIP code in
2015, Melrose fell six rankings this year to the seventh spot as the market normalized from
supply beginning to catch up with demand. Melrose is less than 10 miles from Boston, and has become a magnet for young professionals given its easy access to the city, Cambridge and Logan International Airport and its public transit. Millennials are the dominant group of home
buyers in Melrose and make up 36 percent of mortgage shares, with a homeownership rate 1.3 times
higher than the surrounding county and very similar to the U.S. ownership rate. Homes in
Melrose sell in 29 days, which is 3.5 percent faster than last year, with a median list price of $462,000, which is up 13.1 percent from last year, and the area has experienced 1 percent job growth.
8. 63126 – Crestwood, Mo. – ZIP 63126 is the most inexpensive
community that feeds into Lindbergh Schools, a district that has received national honors and several state awards. It also is
home to 120 acres of parks, the Sappington House Historical Site and close to the historic Grant's Farm. Despite the fact that 67
percent of millennials are already homeowners in Crestwood, they are still the dominant buying
segment, accounting for 38 percent of mortgages. Homes in
Crestwood sell in 30 days, 21 percent faster than last year with a median list price of $183,000, up 9.8 percent year over year and the area has experienced 2 percent job growth, plus 9,000 jobs.
9. 97222 – Milwaukie, Ore. – A small town situated on
Portland's southern edge, Milwaukie offers convenient access to
Portland via the highly rated TriMet transit system and waterfront boating, walks along the
marina, and a popular farmer's market. Millennials are the dominant buyer segment in Milwaukie
making up 28 percent of the mortgages being purchased in the area and accounting for 14 percent of the households. Homes in
Milwaukie sell in 24 days, 7.3 percent slower than last year, with a median list price of $309,000, up 12.2 percent year over year. The area has experienced 4 percent job growth.
10. 92104 – North Park, Calif. – ZIP 92104 covers San
Diego's North Park neighborhood and nearby Burlingame and Altadena, and is known for its American Craftsman-style homes, walkability, trendy eateries, art galleries,
and microbreweries as well as Balboa Park and San Diego Zoo. Millennials are the leading segment of home buyers in ZIP 92104,
making up 32 percent of mortgages in the area, with 26 percent of the households between the ages of 25 and 34 years old. Homes
in the area sell in just 22 days, 24 percent faster than last year with a median list price of $497,000, up 17.1 percent year over year, and the area has experienced 1 percent job growth.
Top 50 Hottest ZIP Codes
Rank
|
ZIP
|
Name
|
|
Rank
|
ZIP
|
Name
|
1.
|
76148
|
Watauga, Texas (part of broader Forth Worth area)
|
|
26.
|
83705
|
Boise, ID
|
2.
|
94523
|
Pleasant Hill, Calif.
|
|
27.
|
68144
|
Omaha, NE
|
3.
|
80233
|
Northglenn, Colo. (part of broader Denver area)
|
|
28.
|
27511
|
Cary, NC
|
4.
|
80916
|
Colorado Springs, Colo.
|
|
29.
|
90230
|
Culver City, CA
|
5.
|
78247
|
San Antonio
|
|
30.
|
93906
|
Salinas, CA
|
6.
|
94954
|
Petaluma, Calif.
|
|
31.
|
59102
|
Billings, Mont.
|
7.
|
02176
|
Melrose, Mass.
|
|
32.
|
93004
|
Ventura, Calif.
|
8.
|
63126
|
Crestwood, Mo.
|
|
33.
|
67209
|
Wichita, Kan.
|
9.
|
97222
|
Milwaukie, Ore. (part of broader Portland area)
|
|
34.
|
80603
|
Brighton, Colo.
|
10.
|
92104
|
North Park, Calif. (part of broader San Diego area)
|
|
35.
|
95062
|
Santa Cruz, Calif.
|
11.
|
40242
|
Louisville, Ky.
|
|
36.
|
32707
|
Casselberry, Fla.
|
12.
|
66204
|
Overland Park, Kan.
|
|
37.
|
95368
|
Salida, Calif.
|
13.
|
48072
|
Berkley, Mich.
|
|
38.
|
93720
|
Fresno, Calif
|
14.
|
95123
|
San Jose, Calif.
|
|
39.
|
50010
|
Ames, Iowa
|
15.
|
37214
|
Nashville, Tenn.
|
|
40.
|
14150
|
Tonawanda, N.Y.
|
16.
|
78749
|
Austin, Texas
|
|
41.
|
28273
|
Charlotte, N.C.
|
17.
|
94585
|
Suisun City, Calif.
|
|
42.
|
30269
|
Peachtree City, Ga.
|
18.
|
14625
|
Rochester, N.Y.
|
|
43.
|
55423
|
Minneapolis
|
19.
|
49508
|
Kentwood, Mich.
|
|
44.
|
53005
|
Brookfield, Wis.
|
20.
|
58103
|
Fargo, N.D.
|
|
45.
|
23226
|
Richmond, Va.
|
21.
|
46804
|
Fort Wayne, Ind.
|
|
46.
|
66617
|
Topeka, KS
|
22.
|
95678
|
Roseville, CA
|
|
47.
|
75495
|
Van Alstyne, Texas
|
23.
|
43214
|
Columbus, Ohio
|
|
48.
|
33624
|
Tampa, Fla.
|
24.
|
95376
|
Tracy, Calif.
|
|
49.
|
07066
|
Clark, N.J.
|
25.
|
98105
|
Seattle
|
|
50.
|
80501
|
Longmont, Colo.
|
About realtor.com®
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database of for-sale properties, among competing national sites, and the information, tools and professional expertise to help
people move confidently through every step of their home journey. It pioneered the world of
digital real estate 20 years ago, and today helps make all things home simple, efficient and
enjoyable. Realtor.com® is operated by News Corp [NASDAQ: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a
perpetual license from the National Association of REALTORS.® For more information, visit realtor.com®.
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