Storyful Launches "Marketplace" for User-Generated Video
Storyful, the leader in discovering, validating and acquiring social video for global media organizations, announced today the
launch of the Storyful Marketplace, the definitive solution for licensing user-generated video engaging worldwide audiences
daily.
The Marketplace allows news producers and content professionals to browse a library of user-generated video from the last six
years and see daily updates of the videos being talked about on the social web. Features include the ability to search by topic,
date or keyword, track purchase history and invite team members to collaborate. Partners will also receive the critical context and
industry-leading verification that comes with every piece of Storyful content. To purchase a video, customers will complete a short
form and pay with a major credit card or PayPal account.
Storyful has massed 4.2 billion views on YouTube in six years and billions more around the world. The Marketplace houses all the
essential news and viral videos partners expect including the SpaceX Rocket Explosion, Hillary Clinton Fainting and Diver Attacked
by a Great White Shark.
“Storyful helps partners scale their content creation by finding the moments that matter and putting those moments in the hands
of professional storytellers. The Marketplace is designed to remove the friction from the process and allow partners to find and
purchase the video they need quickly,” said Rahul Chopra, CEO of Storyful.
All existing Storyful partners that do not have a download button in the Newswire or a bundle agreement will be granted instant
access to the Marketplace. Potential partners should contact Licensing@storyful.com to begin the signup process.
About Storyful:
Storyful, a division of News Corp (NASDAQ:NWS, NWSA; ASX:NWS, NWSLV), is the world leader in discovering, verifying and
acquiring the compelling and relevant user-generated video our partners need to tell stories that matter to their audiences.
Storyful combines world class journalism with industry-leading technology to discover, verify and acquire the original content and
provide the on-the-ground sources news and media organizations need to tell the stories that matter to their audience.
Storyful
Mike Hess, 212-416-3935
Michael.hess@storyful.com
or
News Corp
Ilana Ozernoy, 212-416-3364
iozernoy@newscorp.com
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