LAS VEGAS, NV--(Marketwired - Nov 14, 2016) - Saddle Ranch Media, Inc. (OTC PINK: SRMX) announced today that it is
prioritizing its work on the development of the Cannabis Users Information Network. The Network will be a reliable and
non-partisan source of cannabis related medical information and will provide educational information for parents, doctors and
health care providers about the informed medical and recreational use of cannabis products.
Phillip M. Cohen, CEO stated, "The SRMX Cannabis Users Network is planned to be a self supporting profit making Information
Network and a respected source for cannabis use information in the form of reliable educational information. Cannabis industry
leaders and health experts alike understand the need to be sure people are educated and what is called an expansion of 'Adult
Cannabis use' is just that. Our Network is planned for distribution to dispensaries, doctors' offices and other health providers
to ensure that cannabis users have accurate information and become educated about the pros and cons of the use of marijuana."
According to the 2015 National Survey of Drug Abuse and Health, in 2013, there were 19.8 million cannabis users, which is
expected to grow to a significant segment of the population as new states legalize cannabis use. The November 11, Los Angeles
Times estimates that the marijuana industry in California alone will grow to over $6 billion annually over the next 4 years. SRMX
is targeting new users and the 20 million people that are already using cannabis. This is becoming a very large audience of
consumers, which should make the Cannabis Users Network a highly desired advertising platform. SRMX believes that by producing
and distributing high quality information as an education source, that SRMX will become the leading Information Network and
advertising platform for millions of people.
Recreational marijuana is legal today in Washington, Oregon, Colorado and Alaska. This week's voting added; California,
Massachusetts and Nevada, which have voted to legalize the recreational use of marijuana. Adding these states is giving a huge
boost to the campaign to allow cannabis use nationwide. Florida, North Dakota and Arkansas approved medical marijuana measures to
bring the total to 31 states with some form of legalized cannabis use.
SRMX believes that it is important that cannabis sector companies work together to be sure the public is prepared and well
educated. With new marijuana legalization proposals being approved each year such as on this past Tuesday's ballots, there will
be many new users who need to learn more about cannabis products. If the trend continues the number of legal marijuana users is
projected to double or triple over next few years. Health providers agree that it is more important than ever that the industry
support the need for education about the use of their products.
About Saddle Ranch Media, Inc.
Saddle Ranch Media, Inc. is a diversified media and entertainment company operating three divisions: Saddle Ranch Digital,
Saddle Ranch Film, and Saddle Ranch TV. SRMX Networks available on YouTube include:
African American Medical Network (AAMN) - America's African American communities:
https://www.youtube.com/channel/UCchMieAyPdKK5FNPUvg_l5g
Spanish Language Medical Network (SLMN)
https://www.youtube.com/channel/UCzbb2nxO8XOQDtUBxF-x1ZQ?app=desktop
KidCARE Medical Television Network (KCTV) https://www.youtube.com/channel/UC4Jx1wVYt3mMZnYJWjMye9Q
Women's HealthCARE Medical Network (WHCTV: https://www.youtube.com/channel/UChGkX5uiPgZjT4d0q44D2Lg
SRMX's growth plans are being led by Philip M. Cohen, SRMX's CEO, an innovative media industry icon, widely acknowledged as
one of the pioneers of place-based media messaging -- also known as Digital Out-Of-Home media ("DOOH"). Mr. Cohen has produced
content for the U.S. place-based healthcare industry for more than 30 years. He has produced over 1,000 health education segments
for the DOOH medical space.
SRMX CEO, Mr. Phillip M. Cohen is recognized for being a pioneer and ahead of the curve in DOOH media. Advertisers and
marketers now agree that the Digital Out-Of-Home space is a crucial element of any branding campaign. Arbitron reports that each
month place-based video reaches 67 percent of Americans over 18 years of age.
For more information, visit www.saddleranchmedia.us.
Forward-Looking Statement
This press release shall not constitute an offer to sell or a solicitation of an offer to buy securities of Saddle Ranch
Media, Inc. (the "Company"). Certain statements in this release and other written or oral statements made by or on behalf of the
Company are "forward looking statements" within the meaning of the federal securities laws. Statements regarding future events
and developments and our future performance, as well as management's expectations, beliefs, plans, estimates or projections
relating to the future are forward-looking statements within the meaning of these laws. The actual results the Company achieves
may differ materially from any forward-looking statements due to such risks and uncertainties. These statements are based on our
current expectations and speak only as of the date of such statements. The Company undertakes no obligation to publicly update or
revise any forward-looking statement, whether as a result of future events, new information or otherwise.
For more information, visit www.saddleranchmedia.us