Joss & Main Launches Shoppable Platform with HGTV’s Brothers Take New Orleans
Partnership Brings Affordable Furniture and Décor to Families in Need
Joss & Main, a retailer of beautiful furniture and home décor at irresistible prices, today announced a partnership with the
HGTV® brand new series, Brothers Take New Orleans™. Through the integration, Joss & Main will provide furniture and décor for
transformed houses in New Orleans to benefit families on the Affordable Living List. Viewers will be able to easily shop the same
budget-friendly looks seen on Brothers Takes New Orleans through daily sales on Joss & Main, beginning November 23.
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Joss & Main, a retailer of beautiful furniture and home décor at irresistible prices, today announced a
partnership with the HGTV® brand new series, Brothers Take New Orleans™. Through the integration, Joss & Main will provide
furniture and décor for transformed houses in New Orleans to benefit families on the Affordable Living List. (Photo: Business
Wire)
“We have had a long standing relationship with HGTV and are honored to be involved in their new series, Brothers Take New
Orleans,” said Paul Toms, general manager, Joss & Main. “Joss & Main is a perfect complement to the spaces overhauled on
the show - offering stylish décor and furniture that can make a beautifully renovated space instantly feel like home. Taking an
integrated approach, our daily shoppable sales will also offer affordable home design to families across America.”
In this fresh new series, HGTV power siblings, Jonathan and Drew Scott, will take their fierce competition on the road and
battle it out in the Big Easy. In their biggest challenge to date, they’re asked to work side by side in traditional “shotgun”
houses in the heart of New Orleans and restore these historical gems to their former glory. On four of this season’s episodes, the
spaces will be fully furnished and decorated by Joss & Main to benefit families on the St. Bernard Project’s Affordable Living
List. Brothers Takes New Orleans premieres on November 23 at 9 p.m. ET on HGTV, along with the launch of shoppable daily sales on
Joss & Main that will continue through December 21.
About Joss & Main
Joss & Main (www.jossandmain.com) is where beautiful furniture and finds meet irresistible savings. For the site’s millions
of design-loving visitors, it’s where they’ll find the looks they’ve seen in blogs and magazines – priced up to 70% off. From
seasonal staples to ever-changing discoveries, each day promises thousands of treasures to suit every design style and lifestyle.
Headquartered in Boston, Massachusetts, Joss & Main is part of the Wayfair Inc. (NYSE:W) brand portfolio.
Wayfair Inc.
Media Relations Contact:
Caroline Burns, 617-532-6100 x2950
PR@wayfair.com
or
Investor Relations Contact:
Julia Donnelly, 617-880-8320
IR@wayfair.com
View source version on businesswire.com: http://www.businesswire.com/news/home/20161123005083/en/