DALLAS, Dec. 6, 2016 /PRNewswire/ -- In the latest of its
recent enhancements, Room KeySM announces the addition of 11 brands and nearly 1,300 properties from Marriott
International, Inc. to its inventory. Consumers can now search and book directly through Room Key for St. Regis®, The
Luxury Collection®, W®, Westin®, Sheraton®, Le Méridien®, Tribute
PortfolioTM, Design HotelsTM, Aloft®, Four Points® by Sheraton and
Element® properties worldwide.
"We are thrilled to welcome these leading brands to Room Key," says Steve Sickel, CEO, Room
Key. "The addition of these nearly 1,300 properties brings our total hotel offering to more than 100 hotel brands with 74,300
properties in 150 countries, and adds to the momentum of our June enhancements."
In June, Room Key announced a major enhancement for customers looking for the lowest hotel rates by providing access to
hotels' Loyalty Rates. These Loyalty Rates are typically lower than other published rates and available almost exclusively
through a hotel's own website. Room Key is now the only travel site in the world where customers can shop and compare these
Loyalty Rates across so many different hotel chains all in one place.
Customer response to Loyalty Rate access through Room Key has been overwhelmingly positive. Hotel bookings through Room Key
have more than doubled, and Room Key now serves more than 10 million users each month, confirming Room Key's ability to offer
easy shopping for low direct rates.
In addition to direct-booking access to low rates for customers, Room Key is dedicated to providing a competitive value
proposition for hotel suppliers. Other travel sites generally charge hotels a hefty commission when selling their rooms, but Room
Key is committed to offering low commission rates to its hotel partners, saving them millions of dollars annually.
"Room Key is a positive force for hotel guests and owners alike," said Drew Pinto, Senior Vice
President, Distribution for Marriott International. "We're pleased with Room Key's recent bookings momentum and their low
commission structure, and are excited to list 11 additional brands to complement our other 18 brands already offered through Room
Key."
Room Key uniquely offers the shopping convenience consumers expect from today's online travel sites, combined with the
confidence and benefits of booking directly with the world's most well-known hotel brands, including Hilton®,
Hyatt®, Marriott Hotels®, Holiday Inn®, Comfort Inn®, Wyndham®,
Westin® and W®. Reservations booked through other travel websites may carry hidden fees and often require
customers to forego their hotel loyalty program privileges.
"Hotel customers really can have the best of both worlds with Room Key – low rates and all the perks of booking directly with
the hotel, along with the ability to shop hundreds of brands all in one place," adds Sickel.
About Room KeySM
Room KeySM is a travel search site where customers can shop and compare low rates for the world's largest and most
well-known hotel brands, including Hilton®, Hyatt®, Marriott Hotels®, Holiday Inn®,
Comfort Inn®, Wyndham®, Westin® and W®, with access to more than 100 hotel chains
with 74,300 properties in 150 countries and more than 6,500 locations worldwide. With no hidden fees and no paid memberships,
reservations initiated through Room Key carry low prices, loyalty program perks and the peace of mind that customers expect when
booking directly with the hotels where they stay. Room Key was founded in 2012 by Choice Hotels International (NYSE: CHH), Hilton
Worldwide, Hyatt Hotels Corporation (NYSE: H), InterContinental Hotels Group (NYSE: IHG), Marriott International, Inc. (NASDAQ:
MAR) and Wyndham Hotel Group, part of the Wyndham Worldwide Corporation (NYSE: WYN) or their respective affiliates. www.roomkey.com.
CONTACT: Leah Gladu, 603-759-2098, leah@kwicomm.com
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SOURCE Room Key