SAINT-FÉLICIEN, QC, Dec. 14, 2016 /CNW Telbec/ - Toundra Greenhouse management, accompanied by the Premier of
Quebec and several officials and partners, officially inaugurated the greenhouse complex destined
to become the largest in Quebec.
Toundra Greenhouse is a cucumber-growing complex and four-phase project, which, upon completion, will have absorbed an
investment of $100 million and created over 500 jobs. In phase 1, annual production will reach
over 45 million Lebanese and English cucumbers. "For us, creating Toundra Greenhouse is an extraordinary accomplishment," said
Toundra CEO Éric Dubé. "It will create jobs, diversify our local economy, and bring innovation in the form of technology and energy
efficiency."
The achievement of this ambitious project required the participation of local investors who understand the major challenges
facing rural communities. The President and Chief Executive Officer of Resolute Forest Products, Richard
Garneau, was inspired by the innovative efforts being developed in the region to ensure its economic diversification. He
joined the group in spring 2013. "What's unique about this greenhouse complex is that it covers 25% of its heating needs
by using heat waste from Resolute's Saint-Félicien pulp mill. At full capacity, reusing heat waste from Resolute's cogeneration
facilities as an alternative heat source will allow Toundra Greenhouse to lower its heating costs while enabling the mill to reduce
its annual greenhouse gas emissions at a rate equivalent to removing more than 2,000 vehicles from the road per year," said
Mr. Garneau.
Known in the business community as entrepreneurs who value regional development, Bertrand Fradet
and his daughters Caroline and Isabelle seized the opportunity to invest in this project to ensure its success. "Our company's
ultimate goal is to make Quebec a self-sufficient producer of the vegetables it consumes, thereby
reducing imports from outside the province," explained Caroline Fradet, Senior Vice President of
Toundra Greenhouse. "It's an innovative project because of the technology it uses, and especially because of its crucial synergy
with our neighbour, the Resolute pulp mill."
The Quebec government, and in particular Premier Philippe
Couillard, also played a key role in Toundra Greenhouse's creation, making every effort to see it come to life.
Mr. Couillard believes it is absolutely essential for Quebec's regions, and especially for
Saguenay−Lac-Saint-Jean, to have men and women who believe in the potential of their regions.
Toundra Greenhouse was also fortunate enough to have another key partner: Denis Lebel, Member of
Parliament for Lac-Saint-Jean. An important figure in the federal government, Denis Lebel eagerly
agreed to contribute his experience and energy to the project.
It is important to mention that over 50 Saguenay−Lac-Saint-Jean businesses played a role in developing this project and
making it a success. We also owe the success of this project to the invaluable support of Sobeys Québec, who will distribute the
majority of Toundra's production in its 420 points of sale.
Now that production has begun, Toundra Greenhouse will be able to compete with Mexico,
California, Spain and Ontario,
who, until now, supplied 95% of the cucumbers consumed in Quebec. "We have built the most
technologically advanced greenhouse complex in Canada," said Mr. Dubé with pride. "After over
two years of hard work, we can finally say—mission accomplished!"
Toundra Greenhouse uses Dutch technology, the world's best greenhouse production technology in terms of productivity and reduced
environmental impact. For more information, visit www.serrestoundra.com.
For further details on the official inauguration of Toundra Greenhouse, read the various stakeholder press releases posted on
The Resolute
Blog.
SOURCE Serres Toundra
